Master in Artificial Intelligence for Business
Barcelona, Spain
Master degree
DURATION
1 year
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Oct 2026
TUITION FEES
EUR 16,350 / per year
STUDY FORMAT
On-Campus
Key Summary
Come and meet us at EU Barcelona | October 24
The Master in Artificial Intelligence for Business provides the opportunity to explore AI technology in depth across a range of business contexts. Students cover areas such as data analysis, product development, and corporate responsibility in the age of AI, which prepares them to work in areas such as investment, strategy, and digital transformation, among many others. Leadership and management skills are strongly emphasized as part of the program, with a focus on building pragmatic experience through immersive events and real-life case studies.
Why Barcelona?
Studying for a Master in Artificial Intelligence for Business in Barcelona gives students the opportunity to expand their business knowledge in one of the world’s most advanced smart cities. Entrepreneurs and innovators are nurtured and cultivated in this forward-thinking city, which attracts outstanding tech talent and innovative startups, of which there are currently more than 1300. Barcelona is also home to some of the world’s largest multinational companies, including Airbnb, Amazon and the Siemens Innovation Center.
This diverse and cosmopolitan city on the Mediterranean coast boasts almost five kilometres of golden beaches and provides students with excellent opportunities for sports activities and socializing. Famously home to FC Barcelona, it also has a wide array of cultural offerings including museums, UNESCO-listed monuments and architectural gems from the city’s most celebrated son, Antoni Gaudí.
Degree Awarded
- A university master’s degree (título propio) awarded by UVic-UCC, Spain
- A master's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, and IQA and certified by eduQua
- EBP route + optional UK degree from London Metropolitan University
Duration
Three terms/one year
The Master in AI for Business (60 ECTS) is a one-year program, divided into three terms. Each term comprises two subject-specific courses plus a project-based module and a skills-development module. Throughout the year, students will also participate in real-life case studies and company visits, as well as the innovative Business Immersion Weeks which take place every term. In order to graduate, participants must also complete a Final Capstone Project (6 ECTS).
Year 1
Term 1
- AI for Digital Business Transformation
- Data Science and Data Literacy for Business Leadership
- Tools for Success
- Business Immersion Week
- Winning Strategy for Market Entry
Term 2
- AI for Business Operations
- AI for Strategic and Product Decisions
- Developing a Leadership Edge
- Business Immersion Week
- Strategic Development for Business Success
Term 3
- AI in Investment and Competitiveness
- Corporate Responsibility in the Age of AI
- Building Successful Teams
- Business Immersion Week
- New Product Development for Growth
Learning Outcomes
- Become an AI-literate business leader capable of comprehending and overseeing innovative AI solutions at an organizational, management, governance and higher operations level
- Acquire a strong leadership vision to be able to identify and design long-term strategic organization roadmaps predicated on AI technologies
- Integrate major AI paradigms into business and collaboration-building strategies with stakeholders, as well as data science and engineering departments
- Become an expert in ethical, legal and social aspects of AI, required to lead AI portfolios.
Students who successfully complete this degree may be interested in the following job positions:
- AI Product Manager - Develops intelligent solutions, translates technical capabilities & creates market-ready AI applications.
- Algorithmic Strategy Director - Designs data-driven decision systems, optimizes business processes & creates competitive advantages through AI.
- Conversational AI Specialist - Creates natural language interfaces, enhances customer experiences & builds intelligent virtual assistants.
- AI Ethics Officer - Ensures responsible technology implementation, prevents algorithmic bias & maintains human-centered AI development.
- Business Intelligence Automation Lead - Transforms reporting processes, implements predictive dashboards & delivers real-time decision support through AI.


