BA - Bachelor of Arts in Sports Management
EU Business School Barcelona
Key Information
Campus location
Barcelona, Spain
Languages
English
Study format
On-Campus
Duration
3 years
Pace
Full time
Tuition fees
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Application deadline
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Earliest start date
May 2024
Scholarships
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Introduction
BA - Bachelor of Arts in Sports Management
International sponsorship and corporate competition have transformed sports into a multibillion-euro industry. International sports have set trends and redefined boundaries in international politics and cross-cultural communication, as well as trademark rights and financial models. This field requires professionals with specific sports management skills combined with an entrepreneurial mindset and deep business and financial understanding. Students acquire specific skills to meet the challenges of this competitive environment through courses in negotiation, sponsorship, and broadcasting, among others.
Admissions
Scholarships and Funding
Curriculum
Year 1
Semester 1
- Business Management
- Managing People & Organizations
- Marketing & UX
- Impactful Communication
- Finance & Accounting
- Innovative Technology in Business
Semester 2
- Project Management
- Applied Data Analytics
- Economics & Enterprise
- Responsible Management
- Digital Branding, Advertising & Media Channels
- Creativity & Design Thinking
Semester 3
- Logistics & Operations
- Digital Business
- Financial Reporting & Analysis
- Entrepreneurship & Business Development
- Sports Sociology
- Public and Media Relations in Sport
Year 2
Semester 4
- Strategies in A Disruptive World
- Marketing in Action
- Business Research Methods
- Sports Psychology
- Legal & Ethical Issues in Sport
- Sports Broadcasting
Semester 5
- Creative Business Cases
- Transformational Change Management
- Innovation in Business
- Sports Data Analysis
- Sports Marketing
- Sports Career Development
Year 3
Semester 6
- Global Business & Strategy
- The Business Consultancy Project Part I
- Marketing Across Cultures
Semester 7
- Developing Leadership & Management
- The Business Consultancy Project Part II
- International Entrepreneurship
Program Outcome
Credits: 240 ECTS
Degree Awarded
- A university bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), (título propio), a state-recognized university in Spain.
- A bachelor’s degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
- A state-recognized BA (Hons) in Business Management from University of Derby, U.K.
Learning Outcomes
The program combines knowledge of the sports world with business and management courses, based upon a foundation of real-world case studies. In addition, students who take this program will also:
- Gain insight and knowledge of new developments in the professional and recreational sports industries.
- Apply theoretical knowledge to practical business situations, simulated by case studies.
- Understand current business issues through required readings and research.
- Demonstrate proficient oral and written communications skills.
Program Tuition Fee
Career Opportunities
The Bachelor of Arts in Sports degree provides students with fundamental business knowledge as well as a specialist skillset in the sports sector including sports broadcasting and event management. Students who successfully complete this degree may be interested in the following job positions:
- Sports Marketer
- Event Coordinator
- Sponsorship Manager
- Contract Negotiation Manager