ESPM – Brasil Master Head of Digital Marketing
ESPM – Brasil

ESPM – Brasil

Master Head of Digital Marketing

São Paulo, Brazil

Master degree

3 semesters

Portuguese

Part time

On-Campus

Key Summary

About: This postgraduate programme develops marketing professionals and career changers to adopt a digital mindset and act on digital opportunities. It combines practical tooling and strategic management with leadership training for a dynamic, multitasking role. You'll learn digital strategy, analytics, campaign tools, team leadership, and change management.

Career Outcomes: Graduates can pursue roles such as digital marketing manager, head of digital, marketing director, chief marketing officer (CMO), growth manager, digital strategist, e‑commerce manager, product marketing lead, or marketing consultant, working across agencies, startups, in-house teams, and consultancy. They'll operate in-house, at agencies, startups, tech firms, or as consultants and NGOs.

Enabling professionals in marketing and related areas, or who are migrating to these areas, to grow continuously, with digital as a mindset and opportunity to act. The course offers both disciplines focused on tooling and on strategy and management, emphasizing the leadership aspects necessary for this new, dynamic and multitasking professional, who is increasingly demanded and expected by the market.