ESPM – Brasil Degree in Consumer Sciences
ESPM – Brasil

ESPM – Brasil

Degree in Consumer Sciences

São Paulo, Brazil

Bachelor's degree

4 years

Portuguese

Full time

Mar 2026

On-Campus

Key Summary

    About : The Degree in Consumer Sciences focuses on understanding consumer behavior and the impact of consumption on society. The curriculum covers topics like marketing, research methods, and consumer preferences. Students will develop analytical and critical thinking skills to evaluate consumer needs and trends. This degree can be pursued as a full-time or part-time option.
    Career Outcomes : Graduates can explore various career paths, including roles such as market researcher, consumer advocate, and brand manager. They may also find positions in retail, government, and non-profit sectors, where they can influence consumer policy and practices.

This course is for those who are curious to understand human behavior, explain trends in society and understand, after all, why people do what they do. At the end of the course, you will be able to work in areas related to behavioral economics, trends, consumer insights, human behavior, artificial intelligence and diversity and inclusion management, in addition to working on research on related topics.

Differentials

ESPM is different, so the professionals trained here are also!

In addition to the typical training in Social and Consumer Sciences, at ESPM you will have:

  • Market research and consumer insights
  • Study of diversity and inclusion
  • High workload of psychology
  • Behavior analysis and technohumanism
  • Emphasis on marketing and people management

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