ESMOD Postgraduate Degree in Fashion Business
ESMOD

ESMOD

Postgraduate Degree in Fashion Business

Paris, France

Master degree

2 years

English, French

Full time

Sep 2027

On-Campus

Key Summary

About: This postgraduate programme trains managers to lead international fashion and luxury brands. Over 2-year study, you'll master brand DNA and market fit, strategic marketing, communication, data literacy, sustainable value creation and leadership. Courses cover luxury ecosystem mapping, cultural intelligence, customer experience, omnichannel strategy, pricing, planning and market analysis with industry projects and internships. An alternance (work-study) track, taught in French, combines paid experience with degree validation; the programme is available in English.

Career Outcomes: Graduates move into roles such as International Brand/Marketing Manager, Business Developer, International Project Manager, Market/Strategy Analyst, CRM/Client Experience Manager, E-commerce/Omnichannel Coordinator, and Entrepreneur in fashion/luxury.

The “Manager du Développement International Mode & Luxe” Postgraduate Degree in Fashion Business trains professionals to master the skills required to structure, deploy, and steer international brand and business strategies in fashion and luxury—with a strong emphasis on brand DNA research and market fit.

Over two years, students learn to decode a brand’s cultural codes and core identity, translate them into positioning and value propositions, and align collections to specific markets through segmentation, pricing architecture, line planning, and channel strategy.

The curriculum develops advanced capabilities in strategic marketing, market analysis, communication, project leadership, and sustainable value creation while fostering an entrepreneurial mindset—opportunity spotting, creative problem-solving, and value creation within existing organizations.

Courses combine luxury ecosystem mapping, cultural intelligence, customer experience, and data literacy with concrete deliverables for partner companies (e.g., the Business Marathon).

Students evaluate growth opportunities by geography and product category, design omnichannel roadmaps, manage international teams, and manage brand reputation.

The program is also available in an alternance (work-study) track, taught in French, enabling students to alternate academic training with paid professional experience while validating the degree.

Key Summary

  • 2-year program blending strategy, branding, innovation & international development.
  • Real-world projects (e.g., Business Marathon) and cross-program collaboration.
  • Focus on sustainability, data, customer experience, and leadership.
  • Optional and Mandatory internships across the 2-year program.

About

This postgraduate trains agile managers to lead brand growth internationally by combining strategic marketing, communication, market analysis, and project leadership. Students explore luxury ecosystems, decode cultural dynamics, and manage high-impact, responsible initiatives across markets.

Program taught in French (work-study program) or English.

Read more on the institution's website