MBA Luxury Management and Marketing
Paris, France
MBA
DURATION
518 hours
LANGUAGES
French
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Oct 2027
TUITION FEES
EUR 13,100
STUDY FORMAT
Blended
Key Summary
About: The MBA Luxury Management and Marketing at ESLSCA Business School Paris blends theory and practice to train leaders for luxury sectors. The two-year programme teaches in French and English (about 65% bilingual), with MBA2 semester two fully in English via a double degree with Rome Business School. It covers luxury brand management, retail, e‑merchandising, product strategy, communications and personal development.
Career Outcomes: Graduates take roles such as product manager, sales or store manager, marketing and communications manager, PR/digital/CRM manager, merchandising manager, business analyst, gallery manager, consultant or entrepreneur in fashion, luxury houses, communication and digital agencies and consulting firms.
The MBA in Luxury Management and Marketing aims to provide our students with a balanced education between concepts, luxury management and marketing techniques, personal development and intellectual openness.
This two-year program is aimed at future leaders in the world of luxury. Our teachings are built around fundamental and specialization courses. The teachings are in French and English, for nearly 65% of the teachings with semester 2 of the MBA 2 in Full English as part of the double degree with the Rome Business School.
Why do an MBA in Luxury Management and Marketing?
The MBA in Luxury Management and Marketing is the MBA par excellence for culture and luxury in all its forms. ESLSCA also offers it as a work-study program.
- Module 1: Marketing and Commercial Plan in Luxury
- Module 2: Communication and Merchandising Plan for a Luxury Product
- Module 3: Development of Commercial Profitability in Luxury
- Module 4: Team Management and the Environment in Luxury
- Module 5: Valorization of Professional Skills
- Stage
Objectives of the MBA Luxury Management and Marketing program
- Acquire expertise in the field of management and marketing applied to the luxury sector
- Developing solid knowledge in a context where professions are evolving, as well as anticipating the desires of a demanding clientele
- Acquire the necessary know-how, both in terms of the economic and digital environment, CSR, logistics and supply chain, as well as management and marketing techniques for steering teams and projects
- Adopt a comprehensive and cross-functional approach to the industry: companies, professions, risks and opportunities
Perspectives de Carrière
The MBA in Luxury and Fashion Management and Marketing allows you to enter the professional world in positions such as:
- Product Manager, Product Owner
- Sales Manager, Store Manager,
- Marketing, communications, digital, PR manager
- Merchandising & e-merchandising manager,
- Responsible for studies, competitive monitoring, business analyst,
- Gallery manager, entrepreneur,
- Community manager, CRM manager, customer service
Sectors of activity
- Fashion & textile brands (fast-fashion, premium, luxury)
- Luxury homes, all sectors
- Communication agency, press, digital agency
- Consulting firms specializing in luxury and fashion