ESIC Business & Marketing School

Master Degree in International Trade & Business from ESIC University

Our master´s degree covers several strategic, tactical, and operational concepts used in streamlining global trade. Within the program, we focus on understanding when and how these concepts are applied, as well as on optimization methods for their adequate development.

1. Strategy, Innovation, and Technology

In this module, you will learn to develop a strategic vision for ethical and sustainable decision-making related to where and how to compete, who is the target consumer or supplier, what business model we want to implement, and how we want to position ourselves to capture and generate value for the share and stakeholders and for the society. All this is based on innovation, methodologies, and practical strategic tools, the knowledge and use of data, and lastly, a clear focus on the sustainability and profitability of the chosen approach:

• Business strategy
• Business ethics and Sustainability
• Innovation and entrepreneurship
• World economics
• Digital Transformation
• The SME Internationalization

2. Finance Module

Within the finance module, you will be able to understand the basic finances, the P&L, and the balance sheet importance, the financial sources, the payment methods on international markets, and the financial risks to name a few. The unit delivers a holistic perspective on the financial management of international trade.

• Finance for managers
• International finances
• International banking and risk management

3. Marketing Module

In this module, you will learn to identify, create, and implement the necessary plans to generate value derived from the strategy defined in the first module. You will start with the definition of international marketing and commercial plans, the forecast of demand, and the quantification of commercial objectives in a particular selected market, which will be supported in the decisions and plans about products, services, prices, customer experience, channels, communication, and actions to generate this demand.

• International Marketing
• International Market Selection
• Developed and emerging countries’ strategy
• Cross-cultural negotiation

4. Soft Skills

For better professional development or to be able to grow to reach management positions, it is essential that you acquire a series of that ultimately determine the best candidate in a selection process or internal promotions. These skills are today the most sought after by companies regardless of their size and the sector in which they are located.

All the subjects and workshops within this module are taught throughout the entire program so that you can put into practice the skills that are developed with your classmates, teachers, or in your company.

• Communication and leadership
• Negotiation skills
• Critical thinking

5. International Operations Module

Once we have defined our strategy and the market, it is time to put it into practice and move into an operational stage that allows us to comfortably operate with other stakeholders, like suppliers or customers in terms of contract preparations, terms of sale, Incoterms®, logistics conditions or relevant paperwork to name a few. In other words, operations and the management of this discipline is the area of business concerned with the delivery of the value the company promised and compromised to their customers and encompasses many activities.

• International Operations Management
• Project Management
• Global Supply Chain

We are proud of the national and international recognition of our programs. We are even prouder of the people who make ESIC one of the best institutions in the world. The quality of the teaching staff, employers, and, above all, our students and alumni’s desire to excel, make ESIC and our Master´s Degree in International Trade & Business stand out with the following recognitions:

• #2 Spain Based on the Academic Structure of the Program
• #4 Europe Based on the Reputation, the Quality of the Academic Structure or the Innovation in the Way of Teaching.

1. You will acquire a perspective on the nature of foreign trade, and competitiveness and you’ll obtain the competencies to evaluate the complexity of the global business environment by mastering analytical tools for solid decision-making processes
2. You will be able to develop advanced skills in managing new business models in global scenarios and understanding the entire supply chain, from complex financial situations to SCM management
3. You will be able to broaden and shape the capabilities and resources of business managers in the global business environment, providing them with the knowledge and skills demanded by modern international business organizations
4. You will be prepared to face and learn how to solve complex situations in a systematic fashion in volatile and global scenarios
5. You will adapt and properly operate in any business environment or international context.

The MITB is specifically designed for professionals and graduates who, while coming from different backgrounds, have the common goal of developing their competencies in the international arena. Whether you are a seasoned manager who wants to expand personal capacities in the globalized world or an entrepreneur who considers that acquiring expertise and knowledge in the international market will clear the path for future opportunities, the MITB strives to deliver the best in its class content for anyone interested in learning how to succeed in commerce and trade abroad.

At ESIC we provide rigorous training, and its design reflects the view that offers the best training for students who want to pursue careers in the international business environment, delivering comprehensive preparation in all aspects of theoretical modeling, and quantitative and empirical analysis.

Within this ecosystem, you are in the position to decide whether to pursue your own path in an entrepreneurship venture or find a position in a private international organization, government agency, central bank, financial institution, research, and consulting firm, trading company, manufacturer, logistics and transport firms, export & import business, or NGOs:

• International consultant
• International marketing director and manager
• Export or import manager
• International purchasing director and manager
• Business development
• International trade specialist
• Logistics operations specialist
• Export credit risks manager
• Sales manager
• Sales director

At ESIC we know that the best way to learn is by doing. Therefore, our program is designed based on tools, workshops, real cases, and the use of licenses so that you can access the labor market with the best possible preparation. Our MITB stands out for:

• +25 years program in all of Spain
• +62,000 alumni = Network
• +2,500 alumni in international trade
• International experience
• Job bank
• ESIC Play, ICEMD, debates, activities, Tech Lab
• 20% of total program operations based
• Best faculty in its class
• Delivers the best vision and knowledge of global markets and business
• Possibility to continue in a foreign university once finished