Bachelor’s Degree in International Business

Acquire the necessary skills to become a professional capable of performing business management tasks in international environments, who can manage and take advantage of business opportunities in an increasingly globalized world.

Develop additional competencies by complementing your bachelor’s degree with a specialization diploma or obtain a double degree in 5 years by combining it with a degree.

Bachelor’s Degree + Diploma

• Diploma in Professional Skills
• Diploma in Digital Tools and Multimedia

Bachelor’s Degree + Degree

• Degree in Marketing Management
• Degree in Data Science
• Degree in Entrepreneurship and Innovation
• Degree in Sustainability Management

• Early adopters of new technologies
• Demonstrate leadership and want to hone this skill
• Speaks several languages already or is interested in learning new ones
• Global and multicultural business perspectives

Bachelor’s Degree + Specialization Diploma

Bachelor's Degree in International Business

First Year

First Semester

• Labour Law
• Business Law
• Fundamentals of Business Economics
• Fundamentals of Marketing
• Business English

Second Semester

• Business Administration and Organisation
• Data Analysis
• Current Tax Bases of the Tax System
• Financial Accounting
• Principles of Economics

Second Year

First Semester

• International Accounting
• International Law
• International Economic Environment
• Modern Language I
• Applied Computing for Business Management

Second Semester

• International Areas and Markets
• Modern Language II
• International Market Research
• Mathematics of Financial Operations
• International Operations & Global Entrepreneurship

Annual

Chinese

Third Year

First Semester

• Cross Cultural Management
• Strategies to Access International Markets
• International Financing
• International Macroeconomics
• International Product and Pricing Policy

Second Semester

• International Marketing Management
• International Communication Strategies
• Tools and Operations on the World Financial Markets
• International Politics in the Business World
• Transport, Logistics, and International Distribution

Fourth Year

First Semester

• Developing Markets
• Strategy and Strategic Management
• E-Commerce
• Elective 1
• Elective 2
• Elective 3

Second Semester

• Internship Placement
• End of Degree Project

Electives

• Business Ethics
• Decision-Making Models
• Human Resources International Management
• Diplomacy, International Relations and Corporate Diplomacy
• European Union
• International Corporate History
• International Purchasing Management
• International Economic Analysis
• International Project Management
• Multilateral Institutions Projects

Diploma in Professional Skills

First Year

First Semester

Chinese I

Second Semester

Chinese II

Second year

First semester

Chinese III

Second Semester

• Anthropology
• Multimedia Software

Third Year

First Semester

• Creation of Digital Spaces
• Critical Thinking
• Second semester
• Christian Social Thought
• Creative Mindset

Fourth Year

Second Semester

• Mindlab
• Business Ethics
• Leadership
• Digital Footprint

Diploma in Digital Tools and Multimedia

First Year

First Semester

• Project Planning: MS Project/Editing 3 DEHDM
• Digital image editing: Photoshop 3 DEHDM

Second Semester

• Vector design and infographics: Illustrator 3 DEHDM
• Audiovisual narrative and video editing: Premiere 3 DEHDM

Second Year

First Semester

• Motion Graphics y 3D: After Effects 3 DEHDM
• Information architecture and UX: Invision, XD, Optimize 360 3 DEHDM

Second Semester

• Creation of Web pages: WordPress 3 DEHDM
• Anthropology 3 DEHDM

Third Year

First Semester

• SEO, SEM y ASO: Google Tools, Semrush, Sistrix 3 DEHDM
• Creación E-commerce: Prestashop, Magento 3 DEHDM

Second Semester

• Auditoria SEO: Screaming frog, SEO meta in one click 3 DEHDM
• Christian Social Thought 3 DEHDM

Fourth Year

First Semester

• Data visualization in BSS intelligence: Power BI, Tableau 3 DEHDM
• Customer management and community management: Salesforce 3 DEHDM

Second Semester

• Business ethics 3 DEHDM
• Diploma final project 3 DEHDM

Bachelor's Degree + Degree

Degree in Data Science

First Year

First Semester

• Technology in data science I: systems architecture
• Organization yg Data management I: database
• Anthropología

Second Semester [DDS]

• Organization and data management II: content curation
• Technology in data science II: data architecture
• Critical spirit

Second Year

First Semester

• Programming for data science I: JAVA / SQL
• Christian social thought

Second Semester

• Data Science Programming II: PYTHON
• Statistical modeling with R

Third Year

First Semester

• Data visualization and perspective
• business ethics

Second Semester

• Predictive models I: consumption patterns
• Software as a Service (SAS)

Fourth Year

Second Semester

• Big Data Applications I: implementation of Big Data projects
• Business intelligence
• Cloud service providers
• Data-driven corporations: medium sensitivity data management

Fifth Year

First Semester [DDS]

• Big Data II Applications: Big Data II Project Implementation
• Big Data Applications III: Big Data in Industry 4.0
• DATA-DRIVEN CORPORATIONS II: highly sensitive data management
• Big Data Applications IV: Black Ops Identification
• Artificial intelligence and neural networks

Second Semester [DDS]

• Modeling of categorical variables
• Predictive models II: online abandonment patterns
• Predictive models III: public opinion and consent
• Natural language processing: chat-bots
• Analytical neuromarketing

Degree in Entrepreneurship and Innovation

First Year

First Semester [DEI]

• Chinese I
• Business Models II: Product-Market Fit

Second Semester [DEI]

• Chinese II
• Agile Methodologies

Second Year

First Semester [DEI]

• Business Models II: Social Entrepreneurship
• Entrepreneurial Ecosystem I
• Critical Thinking

Second Semester [DEI]

• Christian Social Thinking
• Negotiation and Selling Methods

Third Year

First Semester [DEI]

• Personal Competencies I: Personal Brand & Networking
• Business Models II: Intrapreneurship

Second Semester [DEI]

• Anthropology
• Entrepreneurial Ecosystem II: Finance and Law
• Narrative Methods

Fourth Year

Second Semester [DEI]

• Business Ethics
• Business Models IV: Go To Market
• Personal Competencies II: Leading, Self-Managing, and Managing Teams
• Entrepreneurial Ecosystem III: Presence at Trade Fairs, Companies, Boorcamps and Awards
• E-Markets
• ESIC Garage I: Coach in Teams

Fifth Year

First Semester [DEI]

• Digital Production I
• Global Innovation: Structure, Product and Processes
• Elective I
• Elective II
• ESIC Garage II: Coach in Teams

Second Semester [DEI]

• Elective III
• Personal Competencies III: Debating, Public Speaking and Interpretation Techniques
• Digital Production I
• Global Mindset
• ESIC Garage III: Coach in Teams

Degree in Marketing Management

First Year

First Semester [DMM]

• Introduction to Marketing
• Chinese I

Second Semester [DMM]

• Anthropology
• Chinese II

Second Year

First Semester [DMM]

• Scientific Research
• Chinese III

Second Semester [DMM]

• Trend Search and Analysis
• Christian Social Thinking

Third Year

First Semester [DMM]

Commercial Negotiation

Second Semester [DMM]

• Consumer Behaviour
• Business Ethics

Fourth Year

Second Semester [DMM]

• Product Management
• Pricing
• Self-Diagnosis
• Trade and Retail Marketing
• mark com
• Leadership

Fifth Year

First Semester [DMM]

• Marketing Management
• Sales Management
• Digital Marketing Strategies
• Marketing Intelligence
• Digital Marketing Metrics & Analytics
• Data-Driven Marketing
• Digital Footprint

Second Semester [DMM]

• Glocal Marketing
• E-Markets
• Global Communication
• Decision Making
• Marketing Plan
• Marketing Finance
• Change and Transform

Degree in Sustainability Management

First Year

First Semester

• Chinese I
• Introduction to Sustainability

Second Semester

• Chinese II
• Global Challenges: From Globalization to Sustainable Development Goals (SDG)

Second Year

First Semester

• Stakeholder Engagement
• Social challenges: Human Rights, poverty (BoP) and inequalities
• Anthropology

Second Semester

• Critical Thinking
• Environmental Challenges: Biodiversity, Climate Change, Waste

Third Year

First Semester

• Interpersonal skills: negotiation, networking & alliances
• Social Christian Thought

Second Semester

• Interpersonal skills: leadership, coaching & team management
• Cross-cultural Management

Fourth Year

Second Semester

• Business Ethics
• Impact Assessment
• Energy Transition
• Responsible Consumption & Production
• ESIC SERVICE LEARNING I: Voluntary Work in the Community

Fifth Year

First Semester

• Sustainability Management
• Reporting & Accountability
• New Economies
• Demography, transport & mobility. Smart cities
• Interpersonal Skills: Public Speaking, Debate and Interpretation Techniques
• Esic Service Learning II: Social Business Consultancy

Second Semester

• Corporate Governance
• CSR
• Circular Economy
• Predictive Models II: Online Attrition Patterns
• International Scenario: Global Institutions for International Politics & Trade
• Sustainable Investment - ESG
• Esic Service Learning III: Social Entrepreneurship

These are some of the positions that you will be able to perform after completing the Bachelor’s Degree in International Business

• Associate Project Officer
• Programme Development Advisor
• International Foreign Policy Advisor
• Foreign Office Service (Diplomatic Corps)
• Global Marketing Manager
• International Trade Specialist
• International Procurement Department
• Import/Export Coordinator
• Marketing Consultant