ESIC Business & Marketing School
Bachelor's Degree in Global Marketing Management
Valencia, Spain
Bachelor's degree
DURATION
4 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
TUITION FEES
EUR 9,375
STUDY FORMAT
On-Campus
Fast-track counseling
By contacting the school, you'll get access to free priority counselling for any study and application questions.
Key Summary
About: ESIC’s Bachelor's in Global Marketing Management combines marketing, digital economy, sales, strategy, entrepreneurship and international business. The programme mixes classroom, case-based and experiential learning, study tours and mobility programmes. You’ll build management, language and tech skills and learn tools such as office automation, multimedia, databases, digital spaces and scheduling, with focus on employability and continual updating.
Career Outcomes: Graduates enter marketing, digital marketing, sales and international business roles. You could be marketing manager, digital marketing specialist, brand manager, e‑commerce manager, sales manager or launch a startup. Employers include agencies, retailers, tech firms, consultancies and multinational companies and brands.
A degree that stays current. That promotes you. That adapts to new market and corporate demands.
Degree Information
- The degree with the highest level of marketing and mentoring in Spain
- A degree that adapts to new market and corporate demands, combining the tools of marketing, the digital economy, sales, corporate strategy, and business and entrepreneur competencies
- Training in management skills, technology, and languages
- Methodological tools
- Everywhere classroom: training both inside and outside of the classroom
- Rio cases: linking subjects towards a singular objective
- Continual updating
- Be a student who is already a professional
- Internationalization is an essential process to obtain a degree. You will have to choose one of the two training itineraries proposed in Universities of different destinations
- Study Tours
- Mobility Programs
- Based on two fundamentals: knowing how to be and knowing how to do it; and with one goal in mind: your employability
Formative Axes
Marketing
The differentiation engine of any company. Our DNA.
Sales
One of the areas with the highest demand for qualified professionals.
Digital Economy
You will master the entire corporate digital environment.
Management and Strategy
Organize your ideas, plan, and review results, so that you will become a professional able to lead a business successfully.
Entrepreneurship
We foster a culture of entrepreneurship. ESIC entrepreneurs will help you to establish a company or transform your idea into a business model.
Internationalization
Acquire an open and international perspective for today's global market
Specific Training Complements
Building Skills
- Being a professional
- Critical spirit
- Creative development
- Teamwork
- Self-testing
- Leadership
- My digital fingerprint
- Transformation and change
Techlife
- Office Automation Pro I
- Office Automation Pro II
- Multimedia
- Databases
- Creating digital spaces
- Scheduling
- Digital reality
- Mindlab