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Emeritus Institute of Management Online Certificate in Product Strategy
Emeritus Institute of Management

Online Certificate in Product Strategy

Online

2 Months

English

Part time

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Distance Learning

Key Summary

    About: The Online Certificate in Product Strategy allows students to gain insights into effective product development and market success strategies. This program equips learners with essential tools through a blend of theory and practical application. They’ll explore product lifecycle management, customer-centric design, and competitive analysis, all tailored for an online learning environment.
    Career Outcomes: Graduates can pursue careers as product managers, marketing specialists, or business analysts. They might also work in roles focused on product development, strategy consulting, or entrepreneurship, providing a solid foundation for making impactful business decisions.

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Introduction

Product Strategy as the Foundation of Business Growth

Every company that sees technology as a competitive differentiator needs a product strategy. And every person who touches a product inside of an organization directly contributes to its success or failure. A comprehensive product strategy incorporates involvement from all stakeholders in the ecosystem. For those involved in developing or delivering product strategy—from cradle-to-grave—you’ll develop a mindset that anchors product strategy as the pathway to growth.

Whether you are seeking growth by launching new products and services, or need to manage the lifecycle of existing ones, the Product Strategy program offers approaches that are used by many of the top technology-driven companies in the world today.

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