Master of Science M.Sc In Digital Marketing
Paris, France
DURATION
2 years
LANGUAGES
French
PACE
Full time, Part time
APPLICATION DEADLINE
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EARLIEST START DATE
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STUDY FORMAT
On-Campus
Key Summary
About : The Master of Science (M.Sc) in Digital Marketing focuses on advanced marketing concepts, analytics, and strategies in a digital environment. The program covers topics such as consumer behavior, social media, and data-driven decision-making, preparing students to thrive in the fast-changing marketing landscape.
Career Outcomes : Graduates can pursue careers in various roles such as digital marketing manager, SEO specialist, and social media strategist. The skills gained will enable students to succeed in both corporate and agency settings, contributing to a wide range of businesses and organizations.
Scholarships
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Introduction
Our course philosophy is to educate young professionals to become leaders with an entrepreneurial spirit through a focus on business development, new venture creation, transdisciplinarity, and digital transformation.
Key Advantages of the Program
- EDC Paris Business School is the 1st leading reference school in entrepreneurship, and it also offers the possibility of obtaining a level 1 RNCP* qualification (Level 7 – European classification) equivalent to a Bac +5 level and/or an official diploma from a foreign university.
- Training combining academic excellence and professional experience with a pedagogical approach aimed at putting the student at the heart of learning (case studies, project management, role-playing, Business Games, reverse class, blended learning, online support).
- Membership in the EDC Paris Business School alumni community with more than 18,500 alumni (including 5,000 business owners).
*The attribution of the RNCP certification is the responsibility of the certifier and is the subject of a specific process.
Admissions
Curriculum
Curriculum
Develop entrepreneurial leaders
- Meet market needs by addressing them with the acquired appropriate know-how applicable to contemporary business issues
- Connect the lessons learned to the challenges of the company
- Enhance your employability in targeted areas of expertise
- Benefit from a work-study program for better academic and professional integration
Program Outcome
Key programs objectives are:
- Master marketing concepts and techniques as well as those for an effective strategy.
- Know how to manage a brand, a product, an event.
- Become an operational expert in e-marketing and web strategy.