EAE Madrid Master in Marketing and Commercial Management
EAE Madrid

EAE Madrid

Master in Marketing and Commercial Management

Madrid, Spain

Master degree

10 months

Spanish

Full time

On-Campus

Key Summary

    About : The Master in Marketing and Commercial Management offers a comprehensive curriculum designed to enhance students' understanding of marketing strategies and commercial techniques. Students can expect an engaging learning experience that focuses on real-world applications and the development of critical thinking skills. The program prepares graduates to navigate the complexities of the marketplace effectively.
    Career Outcomes : Graduates can pursue a variety of roles in the marketing field, including marketing manager, brand strategist, and sales director. Opportunities also exist in consulting, market research, and business development, providing a solid foundation for a successful career in the commercial sector.

Globalization and technology are changing everything, including the marketing industry. Innovation has reached the markets and competitors, which has given rise to new marketing and business management strategies. Therefore, a great update has been developed as far as new sales models are concerned.

From this perspective, the Master in Marketing and Commercial Management was created, with which you will develop command and leadership skills and become the manager who generates value in any company.

With this program, you will predict and identify opportunities and scenarios, in addition to leading the projects that arise in this new context.

Thanks to the training and knowledge that you will obtain, you will be in an excellent position to deal with the trends in marketing and business management that arise, as well as knowing how to apply and put them into practice.

Reasons to study this master:

  • Opportunity to carry out a two-week residency at the American University of Kean- in Retail & Services Marketing.
  • Prestigious partners such as the Spanish Marketing Association and the Spanish Association of Digital Economy.
  • You will acquire tools for CRM management, digital sales techniques and market positioning.
Read more on the institution's website