EAE Madrid

Master in Customer Experience & Innovation

The Master in Customer Experience & Innovation at EAE Business School Madrid aims to train professionals with solid knowledge to lead innovation processes successfully. This master's degree brings together everything that future innovation leaders and specialists in product and service development need, always from a very practical perspective.

At EAE Madrid we will promote you through the necessary tools and techniques so that at the end of the master's degree you have a competitive role within your organization and the market, having customer-focused thinking and promoting more agile processes within organizations.

Reasons to study this master's degree:

• Human – centered Innovation: This program offers training in innovation focused on the consumer. The customer experience is the main differential of a brand.
• Design thinking: With a practical approach, this program brings you closer to business reality at the hands of experts through real case studies and closely linked to a Design Thinking methodology where highly creative techniques and methods are used.
• Innovation & Sustainability: The study plan covers the creation of new business models, products and services based on the opportunities offered by digitization, always from a sustainable perspective and circular design, to respond to the environmental challenge we face.
• Prestigious collaborators: EAE Business School Madrid enjoys an alliance with Babson College (Massachusetts, USA), which will allow you to participate in its “Babson Collaborative” program, classified as one of the best entrepreneurship programs in the world (according to the Financial Times). , Entrepreneur Magazine and The Princeton Review).
• True Potential Experience: Enjoy an experience that combines the Master in Customer Experience & Innovation with a personalized professional development plan, guided by a True Potential Advisor, who will help you find your true potential, focus it, and develop it.

Titling

Master in Customer Experience & Innovation from EAE Business School and the Master in Permanent Training in Customer Experience & Innovation from the International Business University (UNIE).