Bachelor of Public Relations and Advertising
Ajman, United Arab Emirates
Bachelor's degree
DURATION
4 years
LANGUAGES
Arabic
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Feb 2026
TUITION FEES
AED 29,970 *
STUDY FORMAT
On-Campus
* AED 1500 - application and admission fee (non-refundable)
Key Summary
About : The Bachelor of Public Relations and Advertising program focuses on developing skills essential for effective communication and strategic marketing. Students learn about media relations, brand management, and digital marketing in a comprehensive curriculum designed to prepare them for industry challenges. The program emphasizes hands-on experiences, teamwork, and critical thinking.
Career Outcomes : Graduates can pursue various career paths, including roles in public relations, advertising, media planning, and content creation. Potential job titles include PR Specialist, Advertising Account Manager, and Social Media Coordinator, among others. The strong industry connections may also facilitate networking and internships.
Three educational outcomes were allocated to the Public Relations major:
- Produces public relations materials to achieve effective communication.
- Develops strategic plans to implement public relations campaigns and programs.
- Provides effective and sustainable solutions to the challenges facing public relations.
Three educational outcomes were allocated to the advertising major:
- Produces innovative advertising materials for various media.
- Plans effective advertising campaigns that meet market needs and brand objectives in accordance with advertising strategies.
- Analyzes the impact of advertising content and the marketing environment on target audience behavior.


