Ajman, United Arab Emirates
DEGREE TYPE
BBA
DURATION
4 years
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Sep 2025
TUITION FEES
AED 27,240 / per year *
STUDY FORMAT
On-Campus
* non-refundable application and admission fees: AED 1500
Key Summary
Introduction
Introduction
The Bachelor of Business Administration in Hospitality and Hotel Management at City University Ajman is a comprehensive four-year program delivered in English and fully accredited by the UAE Ministry of Education (Commission for Academic Accreditation – CAA). Designed to meet international hospitality standards, the program integrates rigorous business education with specialized knowledge in hospitality and hotel operations.
Comprising 39 courses totaling 120 credit hours, the program blends academic learning with practical, hands-on experiences. Students benefit from industry internships, field visits, and collaborations with leading hospitality organizations in the UAE, equipping them with the competencies required for leadership roles in the global hospitality sector.
The program emphasizes leadership, teamwork, and cross-cultural understanding through an industry-aligned curriculum and opportunities for international placements, guest lectures, and student-led activities.
Unique Features of the Program
- Accredited and Internationally Aligned Curriculum: The program is fully accredited by the UAE Ministry of Education (CAA) and designed in line with international hospitality education standards, ensuring students are well-prepared for global opportunities.
- Practice-Oriented Learning: Academic instruction is reinforced by structured internships, on-the-job training, and field visits, providing students with firsthand exposure to hotel operations, event management, travel, and tourism services.
- Strong Industry Partnerships: Collaborations with leading UAE-based hospitality organizations enhance practical training, internship placements, and job prospects.
- Experienced Faculty: Courses are delivered by faculty members with both academic credentials and real-world hospitality industry experience, ensuring a rich and relevant learning environment.
- Leadership and Global Competency Development: Students develop key skills in leadership, customer service, innovation, and intercultural communication, preparing them for diverse roles in the global hospitality sector.
Gallery
Admissions
Scholarships and Funding
City University Ajman (CUA) offers a wide range of scholarships and tuition fee discounts designed to support students throughout their academic journey. These financial aid opportunities are provided to recognize academic excellence, address financial need, and accommodate special circumstances, ensuring that all students have access to the education they deserve.
Available Scholarships:
- Merit Scholarship (Up to 50%): For students who have achieved 90% or above in high school. Recipients must maintain a cumulative GPA of 3.70 each semester.
- People of Determination Scholarship (Up to 50%): Supporting students with determination-related needs to promote inclusivity and empowerment.
- Partial Scholarship Program-wise (Up to 40%): Available depending on the program enrolled and meeting specific academic criteria.
- Sibling Scholarship (Up to 20%): For families with more than one student enrolled in the same semester.
- CUA Alumni Scholarship (Up to 35%): Granted to CUA graduates who wish to pursue further studies at the university.
- Embassy Scholarship (Up to 50%): Awarded to students nominated/sponsored by their embassy and maintaining a GPA of 3.60 or above.
- Individual Needs Scholarship: Granted on a case-by-case basis based on financial hardship and valid documentation.
- Student-Athlete Scholarship (Up to 50%): For students who actively participate in the university’s official sports teams.
- Government Employees, Fazaa & Esaad Cardholders Scholarship (Up to 20%): Available for students or guardians with valid Fazaa or Esaad cards.
Note: Students may not combine multiple scholarships.
Curriculum
General Education Courses
- English I
- English II
- Islamic Culture (English)
- Islamic Culture (Arabic)
- Study Skills
- UAE Studies (Arabic)
- UAE Studies (English)
- Environmental Science
- Critical Thinking
- Computer Fundamentals
- College Mathematics
- Innovation and Entrepreneurship
- Introduction to Sociology
Program Core Courses
- Accounting I
- Managerial Accounting
- Introduction to Business
- Business Statistics
- Business Communication
- Business Ethics
- Business Research Methods
- Business Law
- Business Analytics
- Business Policy and Strategy
- Principles of Economics
- Financial Management
- Management and Organizational Behavior
- Management Information System
- Operations Management
- International Management
- Principles of Marketing
Program Specialization Courses
- Introduction to the Hospitality Industry
- Introduction to Food Production
- Food and Beverage Management
- Front Office Operations and Management
- Housekeeping Management
- Hospitality Human Resource Management
- Hospitality Revenue Management
- Hospitality Marketing
- Internship (HHM)
- Strategic Management for Hospitality (Capstone
Program Elective Courses
Students select only 1 course
- Event Management (Elective)
- Airlines Operations and Management (Elective)
- Transport and Travel Management (Elective)
Program Outcome
After graduation, students of the Bachelor of Business Administration in Hospitality and Hotel Management program will be able to:
- Apply appropriate business theories and practices to analyze and solve problems in diverse organizational contexts.
- Utilize professional and responsible roles, both independently and collaboratively, to achieve strategic and operational goals.
- Practice professional integrity and uphold ethical standards while demonstrating social responsibility within the hospitality and broader business environment.
- Communicate effectively using a variety of tools and methods, functioning successfully both as individuals and as members of multidisciplinary teams in professional settings.
- Apply key concepts, principles, and skills relevant to the core operational areas of hospitality management, including front office, food and beverage, housekeeping, and guest services.
- Evaluate diversity and ethical issues related to the hospitality industry within a rapidly changing and globally interconnected environment.
- Formulate constructive solutions and effectively solve problems in hospitality operations by utilizing appropriate analytical tools, technologies, and decision-making techniques.
Career Opportunities
Graduates of the BBA in Hospitality and Hotel Management program are well-positioned for careers in diverse sectors of the hospitality and tourism industry, including:
- Hotel and Resort Management: Oversee operations in luxury, boutique, or chain hotels and resorts.
- Event Planning and Management: Organize corporate events, weddings, conventions, exhibitions, and conferences.
- Travel and Tourism Management: Manage travel agencies, tour operations, and destination management companies.
- Aviation and Airport Services: Coordinate passenger services, customer experience, and airport hospitality.
- Cruise Line Management: Serve in leadership roles on luxury cruise ships and passenger vessels.
- Facilities and Property Management: Handle service quality, guest experience, and facilities upkeep in hospitality settings.
- Entrepreneurship in Hospitality: Launch your own business in catering, travel consultancy, boutique lodging, or event services.
- Hospitality Training and Consultancy: Work as trainers or consultants advising hotels on operational excellence and service improvement.