Business Management and Leadership BA (Hons) - CU Coventry
Coventry, United Kingdom
BA
DURATION
4 years
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2025
STUDY FORMAT
On-Campus
Key Summary
Running your own business can be challenging and rewarding. It requires a strong sense of entrepreneurship, determination and the ability to handle managerial responsibilities.
Course Overview
Our BA (Hons) Business Management and Leadership course is designed to help you develop key skills, from managing people, projects and resources to strategic leadership within the UK and internationally.
Why you should study this course
The degree offers:
- a focus on contemporary management issues, giving you the opportunity to develop a wealth of skills needed to aid progression from an operational level through to a leadership role within any organisation
- opportunities to help you develop the required confidence, versatility and strategic thinking, coupled with elevated communication skills and a desire to succeed
- the chance to conduct critical research with our experienced staff, learn from guest visitors and take part in invaluable practical modules.
Why CU Coventry
We offer a style of education which is flexible and designed to fit your life, allowing you to benefit from a modern, forward-thinking higher education institution, reinforced by the quality and reputation of Coventry University. We aim to provide career-focused courses, wherever possible, coupled with placement opportunities to help prepare you for the world of work. We are dedicated to making higher education accessible and enjoyable to everyone, so we keep our fees low and make it a policy to cover one module at a time, allowing you to become a specialist in each topic before moving onto the next.
Year One
Year one focuses on the organisational environment and decision-making processes at the junior management level. You’ll cover a broad range of topics from core concepts of current management and organisational behaviour to the fundamentals of business policy, marketing and strategy. You should also develop the necessary skills and knowledge that will prepare you for study in years two and three. Students who successfully complete year one are eligible for a Higher National Certificate (HNC) in Business Management and Leadership.
Modules:
- The Business Environment
- Principles of Sales and Marketing
- Communication and Collaborative Working
- Management and Leadership Perspectives
Year Two
As the course progresses, you’ll be asked to build on the knowledge gained in year one to cement a solid foundation of core principles. Now that you are working to a higher level after completing the HNC, you should begin to develop a comprehensive range of skills and insights needed by operational managers to deal with complex issues. The focus of year two falls upon specialised areas such as financial management, entrepreneurship and the development of business practices. Students who successfully complete year two are eligible for a Higher National Diploma (HND) in Business Management and Leadership.
Modules:
- Economic and Financial Management
- Entrepreneurship, Enterprise and Innovation
- Project Management
- Resource Management
Placement Year
There's no better way to find out what you love doing than trying it out for yourself, which is why a work placement can often be beneficial. Work placements2 usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future.
Modules:
- UK Work Placement
- International Study/ Work Placement
Final Year
At this stage, you are dealing specifically with the challenges and opportunities faced by a strategic manager. The need to continuously assess and evaluate the business landscape is of paramount importance, along with the ability to work effectively and autonomously. This final year covers strategic leadership principles, organisational design and strategic marketing. You’ll also conduct a strategic business project on a management issue that brings together key themes from across the three years of study. Students who successfully complete year three are awarded a BA (Hons) in Business Management and Leadership.
Modules:
- Strategy and Change Management
- International Business and Globalisation
- Contemporary Issues in Business Management
- Business Management and Leadership Project
We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.
On successful completion of the degree course, you should be able to:
- Demonstrate understanding and knowledge of the theoretical, analytical and practical aspects of management strategies and processes within a changing environment, to meet stakeholder interests.
- Critically appraise theories related to the development of staff, including crucial factors in the development of people management, including ethics, culture and change.
- Be proficient in developing international-level strategy, incorporating and considering currency, cultural and competitor risk.
- Develop appropriate research and analysis techniques, alongside the ability to undertake reliable market research activities.
- Operate, lead and collaborate in a team to solve problems of a practical (experimental) nature and to provide appropriate solutions.
- Apply appropriate presentation and evaluation tools to establish the significance of the research data produced.
This degree is an applied course; it recognises the multidisciplinary approach that is needed in business management. This means you can apply this degree to any industry and into a number of positions, including but not restricted to retail manager, project management and business officer.
Where our graduates work
We focus on producing global graduates, which means our graduates can go on to work in small and large companies around the world.
CU graduates from this subject area have gone to work in several industries, such as recruitment, finance and retail, in companies such as The Immigration Service, Tesco and Transport for London.
Other CU graduates have also progressed on to study a master’s in subjects such as International Business Management, International Marketing, Business and Organisation Psychology and Human Resources.