Universidad CEU Cardenal Herrera
Degree in Marketing
Alfara del Patriarca, Spain
Bachelor's degree
DURATION
4 years
LANGUAGES
Spanish
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
TUITION FEES
EUR 8,965 / per year
STUDY FORMAT
On-Campus
Key Summary
About: The Degree in Marketing focuses on student employability, linking curriculum to internationalization, innovation, creativity and strategic management. It offers free English training years one to four, courses taught in English or technical English, Erasmus exchanges and international internships. Students meet visiting professors, take company visits, and learn by the case method applied across all courses. Students can pursue double degrees in Marketing & Advertising and Public Relations or in Business Management and Marketing.
Career Outcomes: Graduates work as marketing managers, brand managers, digital marketers, PR specialists and market analysts across agencies, firms, startups and international organizations and corporations worldwide.
Official Degree: Degree in Marketing
Duration / ECTS: 4 years / 240 ECTS
Places / Campus: 65 / Moncada - Alfara; 20 / Elche
Taught in: Spanish
Learning outcomes
That makes us different?
1. The employability of the student, in the center
We are obsessed that the student jumps into the working world in the best conditions. Therefore, our curriculum is connected with the employability of the future: internationalization, innovation and creativity in the management and strategic direction of resources.
2. The international dimension
- Free supplementary training in English from first to fourth to improve the starting level.
- Matters within the curriculum that reinforce language competence: taught in English or English for technical use.
- International exchanges: with our Erasmus coordinated program with mobility in several European countries, so you can study a semester or course in another country.
- Opportunities for international internships.
3. Direct contact with the profession
Because we understand that in order to become a good manager in the company, you must be in contact with the best professionals first. For this reason, we articulate your training from two key milestones:
- We have visiting professors, key professionals from relevant organizations, who attend each course to share their experience with the students.
- Throughout the degree, visits or other training activities are scheduled in companies to make contact with the reality of each sector.
4. The case method
We use this method as a transversal learning tool:
- It is applied in all the courses from the first grade.
- All the subjects that are taught throughout the course are involved. So the student becomes aware of the importance of each of the subjects taught and the interrelation that exists between them.
- Visits are scheduled to the companies under study and talks with those responsible for them.
5. Double degrees of the specialist in double degrees
You can study at the same time two university courses with compatible schedules, with all the classrooms in the same facilities and, of course, without paying twice as much. So are the double degrees of the University specialist in double degrees.
- Double Degree in Marketing Advertising and Public Relations
- Double Degree in Business Management Marketing
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