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Cardiff Metropolitan University Bachelor of Arts (Hons) Brand and Marketing Management

Cardiff Metropolitan University

Bachelor of Arts (Hons) Brand and Marketing Management

Llandaff Campus, United Kingdom

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English

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Aug 2025

On-Campus

Key Summary

    About : The Bachelor of Arts (Hons) in Brand and Marketing Management is designed to equip students with essential skills in brand development and marketing strategies. You'll explore the fundamental principles that guide effective brand management, allowing you to engage with consumers and differentiate products in competitive markets. The course emphasizes practical learning and industry insights, ensuring you're ready to tackle real-world challenges.
    Career Outcomes : Graduates can pursue diverse career paths, including roles as brand managers, marketing strategists, and digital marketing specialists. Opportunities exist in various sectors such as advertising, public relations, and e-commerce, enabling you to apply your management skills in dynamic business environments.

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Introduction

The BA (Hons) Brand and Marketing Management degree at Cardiff Met offers a defined pathway to become a Branding specialist with a marketing degree. The degree has been developed in conjunction with the Chartered Institute of Marketing (CIM) to ensure that teaching content is in line with industry expectations. All our marketing courses have a renowned reputation for their vocational orientation - becoming a 'Met Marketer' will enable you to gain the academic knowledge and practical skills needed to succeed in a branding and marketing career.

TheBA (Hons) Brand and Marketing Managementhas been designed to enable students to develop the skills and ability to think creatively and adopt the latest tools in modern Branding campaigns and has been awarded theCIM 'Accredited Degree' statusthis accreditation provides our students with an opportunity to gain exemption from both the CIM Certificate in Professional Marketing and Diploma in Professional Marketing Qualifications.

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