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Cardiff Metropolitan University Bachelor of Arts (Hons) Brand and Marketing Management
Cardiff Metropolitan University

Bachelor of Arts (Hons) Brand and Marketing Management

Llandaff Campus, United Kingdom

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English

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Aug 2025

On-Campus

Key Summary

    About: The Bachelor of Arts (Hons) Brand and Marketing Management program offers a comprehensive understanding of branding strategies and marketing principles. This course emphasizes practical skills and theoretical knowledge, preparing you for real-world applications. You'll engage in case studies, projects, and hands-on experiences over the duration of the program, enhancing your expertise in the field.
    Career Outcomes: Graduates can pursue various career paths, including brand manager, marketing strategist, digital marketing specialist, or market research analyst. Additionally, the skills gained can lead to opportunities in advertising, public relations, and project management roles.

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Introduction

The BA (Hons) Brand and Marketing Management degree at Cardiff Met offers a defined pathway to become a Branding specialist with a marketing degree. The degree has been developed in conjunction with the Chartered Institute of Marketing (CIM) to ensure that teaching content is in line with industry expectations. All our marketing courses have a renowned reputation for their vocational orientation - becoming a 'Met Marketer' will enable you to gain the academic knowledge and practical skills needed to succeed in a branding and marketing career.

TheBA (Hons) Brand and Marketing Managementhas been designed to enable students to develop the skills and ability to think creatively and adopt the latest tools in modern Branding campaigns and has been awarded theCIM 'Accredited Degree' statusthis accreditation provides our students with an opportunity to gain exemption from both the CIM Certificate in Professional Marketing and Diploma in Professional Marketing Qualifications.

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