Bachelor of Business Administration in Management
Dubai, United Arab Emirates
BBA
DURATION
4 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Jan 2026
TUITION FEES
AED 73,017 / per year *
STUDY FORMAT
On-Campus
* VAT inclusive
The Bachelor of Business Administration in Management program at CUD is designed to equip students with the essential skills and knowledge required to excel in today's dynamic business environment. This program combines theoretical foundations with practical applications, preparing graduates for leadership roles across various sectors.
Benefits
At CUD, we pride ourselves on providing a supportive learning environment with experienced faculty members who bring real-world experience into the classroom. Our modern facilities and resources ensure that students have access to the tools they need for success.
As a graduate of this program, your skills will be in high demand worldwide. Our program will help develop your competencies in planning, critical analysis, project management, and leadership, all of which prepare you for the dynamic and challenging corporate world.
University Requirements [General Education Courses – 27 Credits]
Compulsory Courses (21 Credits)
- English I
- English II
- Applications of Computer Software
- Emirati Studies
- Critical Thinking and Problem Solving
- Fundamentals of Innovation, Entrepreneurship 1
- Fundamentals of Innovation, Entrepreneurship 2
- Mathematics for Business
Elective Courses (6 Credits): Students are required to select two courses from the following
- Biology I
- Chemistry
- Principles of Environmental Science
- Modern Art Appreciation
- Music Appreciation and Communication
- Using Positive Psychology at Work
- Ecosystems and Human Health
- Science and Technology in Society
- Communication Skills in Arabic
- Islamic Studies
- Psychology in Everyday Life
- Fundamentals of Public Speaking
- Ethical Reasoning for Today’s World
Program Core Requirements [Core Courses – 66 Credits]
Compulsory Courses (63 Credits, Common to All Majors)
- Principles of Accounting I
- Principles of Accounting II
- Fundamentals of Taxation
- Principles of Microeconomics
- Principles of Macroeconomics
- Entrepreneurship 1
- Entrepreneurship 2
- Principles of Finance
- Human Resource Management
- Principles of Management
- Business Report Writing
- Organizational Behavior
- Legal Environment of Business
- Principles of Marketing
- Business Statistics
- International Business
- Introduction to Business Analytics
- Business Research Methodologies
- Operations Management
- Management Information Systems
- Business Ethics and Social Responsibility
- Strategic Management
Elective Courses (3 Credits): Students are required to select one course from the following
- e-Business Fundamentals
- Financial Markets and Institutions
- Digital Marketing
- Cross Cultural Communication and Management
- Change Management
* This course is not for the e-Business Major.
** This course is not for the Marketing Major.
*** This course is not for the International Business Major.
Program Major Requirements [30 Credits]
Compulsory Courses (24 Credits)
- Global Sustainable Management
- Negotiation and Decision Making
- Managing Diversity
- Internship in Management
- Leadership
- Project Management
- Organization Culture
- Applications of AI in Business
Elective Courses (6 Credits): Students are required to select two courses from the following
- Economic Sustainability
- Workplace Mental Health and Wellbeing
- Leading with Emotional Intelligence
- Persuasion and Influence
Program Educational Aims (Goals)
The BBA program aims to provide students with a robust foundation of knowledge, enabling them to pursue roles across various specializations, including entrepreneurship within business administration, with the practical skills required for success. This four-year program offers a blend of theoretical concepts and hands-on learning experiences. Students learn how to navigate the intricacies of the global business landscape, preparing them to become the future leaders of industry and empowering those already engaged in the field to advance their careers. The program equips students with the expertise to contribute to the region's transformation into a dynamic economic center.
The goals of the BBA program are given below:
- Students will be knowledgeable about the business disciplines to enable them to contribute effectively to modern business entities.
- Students will have a solid understanding of specialized knowledge in their chosen specialization.
- Students will have a high mastery of communication skills using new information and communication technology methods to effectively reach diverse audiences and to manage projects.
- Students will have the skills to be competent and successful in their area of specialization.
- Students will be able to identify the most appropriate approach for conducting individual or team duties and responsibilities efficiently.
- Students will be capable of understanding new methodologies and applying new skills with confidence.
Program Learning Outcomes
- Identify and explore entrepreneurship opportunities in a market, whilst developing and implementing innovative and sustainable solutions.
- Apply specialized entrepreneurship knowledge and tools to effectively compete in local and global markets.
- Evaluate the ethical and environmental issues and responsibilities that entrepreneurs take into account when making decisions.
- Design creative strategies for pursuing, exploiting, and further developing new entrepreneurship opportunities.
A survey conducted with prospective employers suggests a significant preference towards a BBA in Management. The sample includes potential employers from across various sectors, including Oil and Gas, Banking, Telecommunication, Police, Manufacturing, Retail, Logistics, and Healthcare. Results show that Management was the most frequently selected major for the BBA. These results encourage considering enrollment in the BBA in Management program.
- Operations Manager
- Project Manager
- Business Analyst
- Change Manage
- Sales Manager
- Managing Director