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Canadian University Dubai Bachelor of Business Administration in e-Business
Canadian University Dubai

Bachelor of Business Administration in e-Business

Dubai, United Arab Emirates

4 Years

English

Full time

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On-Campus

Key Summary

    About: The Bachelor of Business Administration in e-Business focuses on the integration of business principles with the digital landscape. This program covers key areas such as online marketing, e-commerce strategies, and information systems management to prepare students for the evolving online business environment.
    Career Outcomes: Graduates can pursue various roles, including e-business analyst, digital marketing manager, e-commerce specialist, or information systems manager. This degree opens pathways in both traditional businesses and digital startups, equipping you with the skills needed in today's job market.

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Introduction

Do you want to discover how to optimize the application of information and communication technology to increase business competitiveness? As a student of the Bachelor of Business Administration in e-Business program, you will explore distinct areas in business and information technology to provide you with the knowledge and skills to optimize e-technologies in planning and implementing enterprise-wide solutions. Such technologies can address a range of business challenges and transform operational effectiveness across marketing and sales, production, logistics, purchasing, and accounting, and address dynamic customer and vendor needs, whilst promoting competitive advantage.

The program combines fundamental business courses with specialized courses in e-Business and technology. You will learn to develop and apply new technology and processes to minimize costs and maximize profits. E-Business courses include disciplines such as computer networks, web application development, operations planning, database development, and e-marketing. The program also includes business courses in basic accounting, economics, purchasing, human resources, and customer service, to teach students how to effectively manage a business and its many departments.

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