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Briar Cliff University Bachelor of Arts in Mass Communications
Briar Cliff University

Bachelor of Arts in Mass Communications

Sioux City, USA

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English

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Sep 2025

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Key Summary

    About: The Bachelor of Arts in Mass Communications focuses on skills in communication theory, media studies, and practical production techniques. This program prepares students to engage with various media platforms and understand the role of media in society. Courses may cover topics like journalism, public relations, and social media strategy.
    Career Outcomes: Graduates can pursue careers in journalism, public relations, advertising, social media management, and corporate communications. They may find roles in both traditional media companies and digital platforms.

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Introduction

Bachelor of Arts in Mass Communications

Do you like telling stories? This program is designed to help you understand how today's digital storytellers share their messages, reach their target audiences and master the fundamentals of ever-evolving mediums like radio, television, movies, print, public relations, photography, graphic design, website development and social media. You'll be empoweredto graduate with distinctive abilities to help your future company make informed strategic decisions.

  • Project Based Learning:This program allows its students to develop their own passions and master their craft with project based learning. Students have endless opportunities, including working with local non-profit clients, creating social media plans, developing a portfolio website and so much more!
  • State-of-the-Art Facilities/Equipment:You'll have complete access to our remodeled Elinor McDevitt Freeman Writing and Design Center, which includes large-screen iMac computers equipped with the full Adobe Creative Cloud software suite, providing you the most up-to-date tools every time you log in. Interested in video or photography? Hone your skills with professional-grade cameras, and edit your work in the department's high-powered productionsuite. Gain experience with radio/podcasts while utilizing our recently created recording studio.

English Language Requirements

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