
Boston University Summer programs
Understanding Media Summer CourseBoston, USA
DURATION
6 Weeks
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
30 Jun 2025
TUITION FEES
USD 3,260
STUDY FORMAT
On-Campus
Key Summary
Introduction
Understanding Media
COM CM 180
Traces the development, surveys the literature, and explores the impact of media--whether traditional, interactive, social, or mobile--examining conceptual, theoretical, and practical aspects of today's global media environment. Reviews the factors that have shaped the nature of contemporary media, including their content, uses, functions, and audiences. Provides students with a broad understanding of the social and psychological impact of mediated communication and empowers students to think originally and critically about how media technologies evolve, function, advance, and shape society, industry, and professional practices. The course makes dynamic connections between theoretical frameworks, everyday life, and industry practices in a manner that engages undergraduate students in Advertising, Media Science, and Public Relations and informs them of the significance of using strategic approaches to constructing, disseminating, and evaluating media initiatives and media messages. (Formerly COM CM 380. Students should not take COM CM 180 if they have already taken COM CM 380.) 4 cr.
- Summer 2 (June 30-August 8)