BA in Graphic Design

Who is a Graphic Designer?

A graphic designer is someone who creates visual concepts to communicate ideas that inspire, inform, or captivate consumers. It involves creativity to achieve certain objectives, with the use of images, symbols or words.

What do graphic designers do?

Graphic designers combine art and technology to creatively communicate ideas through images and the layout of printed pages.

They work with both text and images and may use a variety of design elements to give a company a unique identity. They develop the overall layout and production design for advertisements, brochures, magazines, logos, books, posters, billboards, labels, to name a few.

What do I learn in Graphic Design as a major at AUT?

AUT curriculum of 102 credits will take you through the design process from beginning to end. The Graphic Design major provides you with design theory, software tools, and current practices in graphic design.

You’ll learn how to create and design images that represent a particular idea or identity to be used in advertising and promotions.

Some courses include:

• Drawing and Illustration
• Storyboard
• Calligraphy
• Computer Graphics
• Color Theory
• Web Design
• Virtual Reality
• Visual Math
• Product Design
• Printing Variables
• Visual Narratives
• Page Design

Why should I study Graphic Design at AUT?

AUT gets you the most qualified professors and professionals to teach you. You learn from the top local and international experts in design and you get trained to do a lot of hands-on projects and spend internship periods at top companies so when you graduate you know the job market well and have all the skills needed to succeed.

What job opportunities do I have after graduation?

Our curriculum at AUT offers a solid professional background providing access to a variety of career opportunities such as graphic design for advertising agencies, publishing houses, corporate design, the printing industry, newspapers and magazines, production houses etc... Experienced graphic designers may advance to chief designer, art or creative director, and why not start your own independent graphic design house?