BSc (Hons) Digital Marketing
Online
BSc
DURATION
6 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Oct 2025
STUDY FORMAT
Distance Learning
Key Summary
The BSc (Hons) in Digital Marketing at Arden University prepares students for a successful career in digital marketing, a crucial field for modern businesses. The course focuses on developing technical skills through a blend of theory, hands-on experience, and an internship. Arden emphasizes vocational learning and real-world application, with assessments simulating industry scenarios. The program is working towards triple accreditation from CIM, DMI, and UXDI, enhancing employability. With a global perspective and mentorship from industry experts, the course equips students to become leaders in the digital marketing space.
Level 4
- Understanding Digital Marketing (20 credits)
- Content Production (20 credits)
- Audience Fundamentals (20 credits)
- Managing Social Media (20 credits)
- Building Digital Platforms (20 credits)
- Resource Management (20 credits)
Level 5
- Digital Advertising (20 credits)
- Search Engine Optimisation and Copywriting (20 credits)
- User Experience Design (20 credits)
- Digital Marketing Campaigns (20 credits)
- Research for Digital Marketing (20 credits)
- Digital Internship (20 credits)
Level 6
- Digital Marketing Analytics (20 credits)
- Global Brand Management (20 credits)
- Digital Marketing Strategy (20 credits)
- Strategic Customer Experience Design (20 credits)
- Digital PR (20 credits)
- Digital Marketing Showcase (20 credits)
































