Arden Study Centre, Berlin

BA (Hons) Business Management (Marketing) with Foundation Year

Are you thinking about launching your career in the world of marketing, but would appreciate an extra year of academic preparation before embarking on a full degree? Then the BA (Hons) Business Management (Marketing) with Foundation Year at our Berlin campus provides everything you need.

Modules

Foundation year

• Research Skills and Using Information
• Developing Academic Skills
• Using Numeracy, IT and Data
• Values, Ethics and Working Collaboratively
• Structure of Business
• Technology in Organisations

Level 4

• Digital Skills & Professional Development (20 credits)
• Contemporary Business Environment (20 credits)
• Marketing Dynamics (20 credits)
• Introduction to Business Finance (20 credits)
• People Management (20 credits)
• Technology & Innovation (20 credits)

Level 5

• Data Analytics & Management (20 credits)
• Business Start-up (20 credits)
• Sales Management (20 credits)
• Digital & Social Media Marketing (20 credits)
• Managing Brands (20 credits)
• Consumer Insights (20 credits)

Level 6

• Business Transformation (20 credits)
• Entrepreneurship and Innovation (20 credits)
• Corporate Governance, Law & Ethics (20 credits)
• Independent Study (20 credits)
• Global Marketing (20 credits)
• Marketing & Digital Strategy (20 credits)

Why Arden?

• Arden University is regulated by the Quality Assurance Agency for England (QAA) and the UK government.
• 96% of Arden University graduates are in employment 6 months after graduation.
• Taught 100% in English.
• Intensive, engaging and face-to-face teaching by industry experts.
• Industry-relevant, 21st-century application.
• International student cohort with over 40 nationalities represented.
• Payment options and early-bird discounts are available.
• Perfect central location in Berlin, close to key corporate players.

Why Germany?

• Germany has one of the best employment rates in Europe, at 91%*.
• 4th Best Graduate starting salary at £40,650 in Europe, with a growing economy**.
• Germany is the most popular European country for international students, recognised for its high-quality education***.
• Berlin has been named the start-up capital of Europe.
• Berlin is the largest city in the EU with a thriving business scene, offering a range of job opportunities to young professionals and graduates.
• Germany has a rich history in culture and arts, offering students a chance to explore this whilst experiencing world-class education from a UK-recognised institution.

*Times Higher Education

**I Am Expat

***According to statistics and data from the ICEF monitor

Course Requirements

• At least 3 x GCSEs / 45 credits at Level 2 or equivalent – if your qualifications are older than 3 years we would also ask to see a professional CV.
• English proficiency: IELTS 5.5 (no less than 5 in any element); or TOEFL 46-59, or equivalent
• Non-standard entry to the course may be considered based on your professional work experience.