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Apsley Business School MSc in Marketing

Apsley Business School

MSc in Marketing

London, United Kingdom

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English

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Aug 2025

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Key Summary

    About: The MSc in Marketing offers a comprehensive exploration of marketing principles and practices, emphasizing both theory and practical applications. You'll engage with contemporary marketing topics, gain analytical skills, and develop strategies to navigate the current market landscape. The course prepares you for various challenges marketing professionals face today.
    Career Outcomes: Graduates can pursue roles such as marketing manager, brand strategist, and digital marketing specialist. Opportunities also exist in market research, advertising, and consultancy, providing a solid foundation for a successful career in marketing.

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Introduction

The MSc offered by Apsley Business School is designed for professionals hoping to integrate the latest scholarship and theory with the practical day-to-day aspects of their business. The programme of study is flexible, with a strict focus on the quality of your assessed work, rather than volume. As such, it is ideal for the motivated high achiever, who is balancing their work, study and family commitments. The programme can be completed in 12 months on average, depending on your personalised study plan. Advanced Entry, scholarships and finance plans are available on application- please enquire about the eligibility criteria.

The whole MSc is accredited at 120 ECTS (European Credit Transfer and Accumulation System Credits), which is equivalent to 240 credits at the postgraduate level in the British system. Most students will complete the whole programme in 6 to 18 months. The delivery is either classroom based, blended or online. The content, delivery, and final certification are identical for each mode of study.

Apsley’s MSc programmes are aimed at professionals who wish to increase their skill and knowledge portfolios, and to help them achieve their career goals. The MSc demonstrates a deeper theoretical understanding of the topic, and wider independent study. On graduation you will be expected to be in a position to influence and manage people, set out a strategic direction, and make appropriate use of a range of financial, marketing, human and technological resources. The majority of our applicants are either enhancing their employability within their current organisation, looking to leap upwards to a new position in a different organisation or sector, or are planning to establish their own private company.

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