Diploma in Sales Management
Online USA
Diploma
DURATION
15 hours
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
TUITION FEES
STUDY FORMAT
Distance Learning
* free course
Key Summary
About: This free online Diploma in Sales Management from Alison covers sales principles, communication, business ethics, presentation skills, customer engagement, and sales techniques. It includes 10-15 Hours learning, CPD accreditation, a final assessment, and Alison certificates. You enroll at no cost, must score 80%+ to graduate, and can purchase Diplomas.
Career Outcomes: Graduates can enter roles such as Advertising Sales Agent, Medical Sales Representative, Merchandiser, or Sales Consultant, applying sales strategy, client relations, territory and account management, product promotion, and presentation skills. Career paths span B2B and B2C sales, retail, healthcare, marketing, business development, and sales operations and growth roles.
This free online sales management course will teach you about the principles, practices, and tools involved in the selling process. In this course, you will learn the importance of effective communication, business ethics, sales techniques, presentation skills, and how to understand and connect with your customers. In a business environment, sales are all important, this course teaches you how to effectively sell your product or service.
This Free Online Course Includes:
- 10-15 Hours of Learning
- CPD Accreditation
- Final Assessment
Alison Certificates
All Alison courses are free to enrol study and complete. To successfully complete this Diploma course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Diploma course, you have the option to acquire an official Diploma, which is a great way to share your achievement with the world.
Your Alison Diploma is:
- Ideal for sharing with potential employers
- Include it in your CV, professional social media profiles and job applications.
- An indication of your commitment to continuously learn, upskill & achieve high results.
- An incentive for you to continue empowering yourself through lifelong learning.
Alison offers 3 types of Diplomas for completed Diploma courses:
- Digital Diploma: a downloadable Diploma in PDF format immediately available to you when you complete your purchase.
- Diploma: a physical version of your officially branded and security-marked Diploma, posted to you with free shipping.
- Framed Diploma: a physical version of your officially branded and security-marked Diploma in a stylish frame, posted to you with free shipping.
As we are an online platform, we do not offer degrees or scholarships.
This course will begin by giving you an overview of how selling and sales influence our daily lives. You will learn the characteristics of a brand and will be guided through the differences between sales and marketing. You will then learn what it takes to be successful in sales as well as to define the different types of selling channels and selling environments. You will learn the concept of adaptive selling, explore business ethics and ethical behaviour in sales, and identify the elements of effective business communication.
Next, you will study the seven steps of the selling process. You will receive guidance on prospecting, be shown how to identify sales needs and opportunities, and learn how to set SMART pre-call objectives. The course will also cover first impressions, the importance of a strong approach, and how to make contact with your prospect. You will learn how to prepare for an effective sales presentation. Finally, you will learn how to handle the different types of objections as well as how entrepreneurs sell themselves and their business ideas.
As sales play such a major role in our everyday life and economy, a career in sales will always be in demand. This Diploma in Sales Management course will be of great interest to learners who are thinking about starting a career in the sales sector. It will also be useful to professionals already working in sales who want to bring their skill set to the next level. Check out the course today, and in a few short hours, you'll have learned valuable selling skills and boosted your career.
Module 1
Success in Sales
This module explains selling and sales influence our daily lives as well as how Internet-based tools such as forums, and social networks like Facebook, MySpace, and Twitter, along with Web sites, live chat, and other interactive features allow customers to participate in the sales process.
Module 2
Choose Your Path
In this module, the main focus is on the varying industries or sales positions that are available and what traits and characteristics can help you to be successful in a sales position, such as through business to business of business to consumer selling. You will also learn about other forms of selling like direct selling, global selling and personal selling and how the combination of your beliefs, tendencies and the actions that you take are the defining traits of a salesperson.
Module 3
Relationship Selling
This module covers the power of building relationships and how to be a success in selling. It is important you make selling personal. Every sale starts with a relationship and if the relationship is strong, there is a high likelihood of a sale and a loyal repeat customer. This module also focuses on adaptive selling, which takes place in many situations in business and in life. It is the selling skill that allows you to adapt your communications to a person or a situation.
Module 4
Business Ethics
This module explains how Ethics come to play in the decisions you make every day. There are two aspects to ethics: The first involves the ability to discern right from wrong, good from evil and propriety from impropriety. The second involves the commitment to do what is right and proper. You will also learn how companies provide guidance to employees about what behaviour is expected of them in their employee handbook and where the policies of the company are included in the handbook
Module 5
Power of Effective Communication
In this module, the main focus is on the elements of effective communication and how miscommunication can result in confusion and may have a negative impact on business relationships. You will also learn about the appropriate etiquette for appropriate business communication. How to make a positive impression and how etiquette can make a difference in how your customer perceives you and your personal brand.
Module 6
Understanding the Customer
This module covers the science of consumer behaviour, how retailers study consumer behaviour patterns and lay out their stores and merchandise accordingly and explain when you understand the motivation of your customers, and how you can customize your solution and your messages to meet their needs. The module also focuses on the buying process and the steps that the B2B customer goes through when making a purchasing decision on behalf of the company.
Module 7
Diploma in Sales Management - First Assessment
You must score 80% or more to pass this assessment
Module 8
Identify your Customers
This module explains the seven-step selling process and refers to the sequence of steps salespeople take each time they make a sale and how research and presentation pay off during the presentation process when you present your sales solution to a prospect. You will also learn about the concept of the sales funnel and how it illustrates the value of generating a large pool of leads because many of your prospects would not qualify or will drop out during the selling process.
Module 9
The Power of Preparation
The main focus of this module is the Preapproach, which is a critical step that helps you earn your customer's trust and sell adaptively as well as the use of a planning worksheet to record your objectives and information. You will also learn how to identify customers' problems and goals, and how to brainstorm solutions and opportunities that will meet their needs. The module explains how to set SMART goals, which are; Specific, Measurable, Actionable, Realistic and TIme-bound.
Module 10
The Sales Approach
This module covers the six Cs of the sales approach - confidence, credibility, contract, communication, customization and collaboration. These approaches will help you make a good impression when you contact your prospect for the first time. The module also focuses on the different ways to start a sales approach. You will also gain an understanding of how to overcome your reluctance including focusing on language that conveys certainty.
Module 11
The Sales Presentation
This module explains the process for preparing your sales preparation. You will also learn about your appearance by giving careful attention to details, such as accessories and grooming as well as conveying an image that's in line with your customer's products and values. The module also focuses on presentation methods, such as individual and group presentations and how to adapt your approach accordingly as well as using samples or demonstrations to get your prospect involved.
Module 12
Handling Objections
The main focus is on the best way objections in every part of the selling process from qualifying through the approach, approach, and presentation and how objections actually help build relationships because they give you the opportunity to clarify communication and revisit your relationship with the prospect. You will also learn about the six major types of objections which include: product, source, price, money, need, and thinking about it.
Module 13
Entrepreneurial Selling
This module covers entrepreneurship, which is having the vision to create products and services that can meet and exceed customers' needs and the common ingredients that are part of being an entrepreneur. The module also focuses on business plan elements such as statements of plan and marketing, operational and financial plans and how to present your business idea to potential resources and investors.
Module 14
Diploma in Sales Management - Second Assessment
You must score 80% or more to pass this assessment
Module 15
Course assessment
What You Will Learn In This Free Course
- Explain the role of selling in everyday life and in the economy.
- List the characteristics of a brand.
- Identify the differences between sales and marketing.
- Explain the characteristics required to be successful in sales.
- Different the different types of selling channels and environments.
- Explain the concept of adaptive selling.
Complete This CPD Accredited Course & Get Your Certificate!
Certify Your Skills
A CPD-accredited Alison Diploma/Certificate certifies the skills you’ve learned.
Stand Out From The Crowd
Add your Alison Certification to your resume and stay ahead of the competition.
Advance in Your Career
Share your Alison Certification with potential employers to show off your skills and capabilities.
Advertising Sales Agent
Take a look around your surroundings. Advertisements abound - be it on billboards and public transportation, newspapers and magazines, or online banners. In a world where advertising has become almost inescapable, Advertising Sales Agents make it their business to sell these physical and virtual ad spaces to companies that seek to increase their market reach and share.
Medical Sales Representative
They do more than just distribute samples hoping to clinch a deal. Medical Sales Representatives intelligently approach potential customers with products or services that will enhance their customers’ business and ability to serve clients. They use their healthcare knowledge and sales skills to promote and sell pharmaceuticals, medical devices, equipment and supplies, biotechnology, and management tools to clinical facilities and professionals.
Merchandiser
Merchandisers maximise sales and margin performance through a judicious mix of shrewd planning, careful purchasing, effective visual merchandising, and sensible promotions.
Sales Consultant
Sales Consultants excel in designing and implementing effective sales strategies that help sell a company’s products and solutions to potential clients; in short, they play a key role in ensuring the company stays profitable and competitive.