Business Administration (BA)
Online, Germany
BA
DURATION
72 months
LANGUAGES
German
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
TUITION FEES
EUR 389 / per month *
STUDY FORMAT
Distance Learning
* 72 months: €219/month | 48 months: €319/month | 36 months: €389/month
Key Summary
About: This Business Administration programme gives a solid foundation in economics and specialized knowledge across management, finance, marketing and human resources. You’ll study digital transformation, artificial intelligence, Industry 4.0, sustainability, remote leadership and human–machine collaboration. The course emphasizes interdisciplinary learning, practical experience via an integrated simulation, and specialization options so you can tailor studies to your interests and career goals.
Career Outcomes: Graduates pursue corporate and public roles. Typical paths include Human Resources Officer, Online Marketing Manager, Project Manager, Controller. You can also move into Business Analyst, Operations Manager or Management Consultant roles, using strategy, digitalization, finance and project skills.
This degree program provides you with a solid foundation in economics and specialized knowledge in various business administration disciplines. You will develop a comprehensive understanding of the complex interrelationships across all business areas and learn to make sound business decisions in the context of technological innovations such as artificial intelligence, environmental responsibility, and societal changes. The program's broad scope and interdisciplinary focus enable you to master the multifaceted challenges of the modern business world. You will engage intensively with digital transformation and its impact on business processes and decision-making structures. Future-oriented topics such as Industry 4.0, virtual work, remote leadership, and human-machine collaboration are key areas of focus. A particular highlight is the integrated business simulation, in which you apply your acquired knowledge in a practical setting and experience the dynamic interactions between different business units and market participants in a realistic simulation. The exceptionally wide range of specialization options allows you to tailor your studies to your individual interests and career goals, thus creating a solid foundation for diverse career paths in business.
Semester 1
- Study program module - Orientation in studies - Bachelor of Business Administration
- Bridging course mathematics
- Key qualifications for study and work
- Basics of economics
- Basics of business
- Basics of Marketing Management
- Fundamentals of personnel management
- Basics of production and material management
Semester 2
- Foundations and Applications of Business Informatics
- Business ethics and sustainability
- Economic order and economic policy in Germany
- accounting
- Classical and agile project management
- Business Mathematics
Semester 3
- AI and its application in business
- statistics
- Investment and financing
- Basics of cost and activity accounting
- Operative controlling
- Fundamentals of contract law
Semester 4
- Phase-oriented management and organization
- Commercial, corporate and competition law
- System-oriented management and internationalization
- Taxation
- English for professional purposes C1
- Business game
Semester 5
- Project
- Advanced Level 1
Semester 6
- bachelor thesis
- Advanced Level 2
- Human Resources Officer - You will oversee and further develop personnel-related processes, from recruitment and employee consultation to the implementation of personnel development measures.
- Online Marketing Manager - You plan and implement digital marketing measures to increase the company's online presence and visibility.
- Project manager - You plan and control projects, coordinate teams and ensure that project goals are achieved within specified time, cost and quality parameters.
- Controller - You are responsible for the planning, management and control of financial processes to ensure the profitability and achievement of goals of a company.
Recommended knowledge:
- English at level ALTE3 or B2 according to the Common European Framework of Reference for Languages (CEFR)
- Mathematical skills at the level of university entrance qualification
- basic PC user skills