AIHE Academic Institute for Higher Education GmbH
MSc Sales Psychology and Sales ManagementLübeck, Germany
DURATION
1 Years
LANGUAGES
English, German
PACE
Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
May 2025
TUITION FEES
EUR 9,793 / per course *
STUDY FORMAT
Distance Learning
* monthly rate 816.11 € x 12 months / VAT exempt
Key Summary
Introduction
MSc Sales Psychology and Sales Management
- Master of Science Sales Psychology and Sales Management in just 1 year
- Starting in January, May and September
- In exceptional cases also possible without first degree (without Bachelor´s)
- Ideal for integration into professional and private life
- High degree of flexibility and freedom in terms of time
- Free time management
- Degree awarded by partner universities
- 100 interdisciplinary live online lectures per year as a bonus
- International recognized, accredited and certified
- Focus on practical relevance
Certification
This Master’s programme is recognized, accredited and approved by the “Zentralstelle für Fernunterricht” (ZFU) in Germany with the registration number: 1135523.
Enrollment and degree awarding takes place by the state-recognized University of East London.
Gallery
Ideal Students
The Master’s programem is designed for people who are or will be working in sales and want to enhance their knowledge in the field of psychology (e.g. negotiation, decision making, etc.) and optimize their leadership quality e.g. as sales manager.
Our target group
- Business graduates
- Sales people
- Sales staff
- Marketing staff
- Managers
- Trainers
- Lecturers
- or those outside these professions
Admissions
Curriculum
Training focus of the Master's programme
The content of the one-year Master’s programme is based on the following five focal points:
Research methods, Scientific work, and Introduction to Sales Psychology and Sales Management
- Scientific work, APA 7 & research methods
- Introduction to Sales Psychology & Sales Management
- Introduction to Service Psychology
Sales Psychology and communication
- Psychology of communication
- Psychology of counseling
- Psychology of advertising & marketing
Sales Psychology and cognition
- Cognitive Psychology
- Motivational Psychology
- Social cognition
Theories and methods of Sales Management
- Introduction to economy & management
- Sales Management & Marketing management
- Consumer behavior
Master’s Thesis
- Written master´s dissertation