AIHE Academic Institute for Higher Education GmbH
MSc Sales Psychology and Sales Management
Lübeck, Germany
MSc
DURATION
1 year
LANGUAGES
English, German
PACE
Part time
APPLICATION DEADLINE
15 Dec 2025
EARLIEST START DATE
Jan 2026
TUITION FEES
EUR 9,793 / per course *
STUDY FORMAT
Distance Learning
* monthly rate 816.11 € x 12 months / VAT exempt
Key Summary
About : The MSc Sales Psychology and Sales Management is designed for those looking to merge psychology with effective sales strategies. The program focuses on understanding consumer behavior, enhancing sales techniques, and building strong client relationships. Students will engage in discussions around psychological principles in selling and management practices. This master's program typically lasts for 1 year and is delivered part-time or full-time.
Career Outcomes : Graduates can explore various career paths, including roles such as sales manager, business development lead, and sales consultant. Opportunities also exist within marketing departments and consumer insights roles where psychological strategies are key.
MSc Sales Psychology and Sales Management
- Master of Science Sales Psychology and Sales Management in just 1 year
- Starting in January, May and September
- In exceptional cases also possible without first degree (without Bachelor's)
- Ideal for integration into professional and private life
- High degree of flexibility and freedom in terms of time
- Free time management
- Degree awarded by partner universities
- 100 interdisciplinary live online lectures per year as a bonus
- International recognized, accredited and certified
- Focus on practical relevance
Certification
This Master’s programme is recognized, accredited and approved by the “Zentralstelle für Fernunterricht” (ZFU) in Germany with the registration number: 1135523.
Enrollment and degree awarding takes place by the state-recognized University of East London.
The content of the one-year work-compatible master’s programme is based on the following five focal points:
- Research Methods, Scientific Work and Introduction to Sales Psychology and Sales Management
- Sales Psychology and Cognition
- Sales Psychology and Communication
- Theories and Methods of Sales Management
- Master's Thesis


