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OUS Royal Academy of Economics and Technology in Switzerland Bachelor's in Product and Category Management
OUS Royal Academy of Economics and Technology in Switzerland

Bachelor's in Product and Category Management

Zürich, Switzerland

1 Years

English

Full time, Part time

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Distance Learning

Key Summary

    About: The Bachelor's in Product and Category Management focuses on equipping students with essential skills to manage and develop products and categories effectively. The program covers areas like market analysis, product lifecycle management, and strategic planning. Students engage in practical projects, gaining real-world experience to enhance their learning.
    Career Outcomes: Graduates can pursue careers as product managers, category managers, marketing analysts, or brand strategists. These roles often involve working with consumer goods, retail businesses, and marketing agencies to drive product success and market positioning.

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Introduction

The Bachelor's of Product and Category Management (BBA) signifies the first level of achievement in any academic discipline. At the end of the Bachelor's (BBA) in Product and Category management, the graduates are expected to combine theory with practice and display a sound knowledge of the Product and Category Management industry. Students are equipped with useful Product and Category Management tools to enter the labor market and contribute effectively and efficiently to organizations within this field. The Bachelor (BBA) in Product and Category Management is a study that is useful for students who are looking to work in a Shopping Centre (Category Manager) or Production Company (Product Manager). This course will shape students to become the Manager that employees will be looking for.

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