International Postgraduate Diploma in Advertising, Design and Digital Communication
Mumbai, India
Postgraduate Diploma
DURATION
18 months
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Jul 2027
STUDY FORMAT
On-Campus
Key Summary
About: This bridge postgraduate programme in advertising, branding, design and digital communication offers a structured sequence of projects and workshops blending theory with hands-on practice. It includes 650 hours of training, week-long live client projects, international workshops (including in France), a 15-day study trip and a compulsory 3-month internship; you'll develop portfolio work, cross-cultural communication skills, presentation and brief-response abilities.
Career Outcomes: Graduates can pursue roles in agencies and marketing teams. Roles include Art Director, Creative Director, Copywriter, Brand Strategist, Visual Designer, Digital Strategist, Account Manager, Social Media Manager; paths include advertising, branding, UX/visual communication, campaign planning and creative leadership.
Professional Training
A Bridge Program
This course is a premium program that provides students with an in-depth understanding of Advertising, Branding, Design, Digital and Communication Strategies.
Throughout this intensive program, students work as a group through a structured sequence of projects emphasizing on cross-cultural communication and blending theory with hands-on application.
With deep understanding of the advertising and design industries, graduates of this programme can pursue careers as Art Directors, Creative Directors, Copywriters, Brand Strategists and more.
Objectives
- Providing a gateway for creative minds to enter the world of professional design.
- Prepare for the design industry through 650 hours of training and experimentation.
- Be a part of global marketing and communication campaigns through team-based approaches.
- Learn the nuances of communication strategy.
- Delve into the exciting field of branding and visual communication.
- Discover the plethora of professions related to designing.
- Develop one’s creative personality and adapt it to the demands of a brief.
- Learn how to present and defend your work to a panel or company heads.
Experiences
- Week-long live client projects.
- International workshops hosted on campus and in France.
- 15-day study trip abroad.
- Compulsory internship of a minimum 3 months with top agencies.
Subjects
- Graphic design
- Advertising
- Editorial design
- Visual identity
- Branding
- Computer graphics
- Art direction
- Presentation
- Marketing
- Creativity
- Social media
- Internship
- Digital graphic design
- Brand design
- UX design
- UI + Interaction design
- Digital strategy
- Copywriting
- Advanced web design
- Advanced motion design
