Higher Education News

Find out if your website is user-friendly and ready to attract and covert students looking to study abroad by going through our university website checklist. 

Stop making the same mistakes over and over again when it comes to higher education marketing and student recruitment. Learn the top 4 student recruitment mistakes to avoid in 2019!

The competition for universities to attract and lock in students is continuing to grow. With so many colleges offering similar programs, it is essential that you stand out and prove as soon as possible that you are the right choice for a potential candidate. Learn how to improve your responses, increase replies and make more bookings!

If you want to understand the value of your campaign with us, it’s important to take an
in-depth look at the exposure educations.com is giving your institute.

The statistics in this infographic have been taken from the educations.com 2018 Student Survey. Over 20,000 students from around the world answers our survey, 4,101 of which were prospective students specifically from Asia. Here is what they said about how they decide where and what to study abroad. 

Spending time setting up tracking can have a tremendous impact on the success of your marketing initiatives. Online channels and campaigns can help you track website visitors and connect these interactions to future enrolled students.

Prospective students want to convert differently depending on where they're from. So how can international recruitment teams in higher education institutions utilize this in order to increase conversions? 

If you work in international student recruitment, don't miss your free copy of our International Higher Education Report: Student Trends 2018! Get insight into emerging trends in your target markets through a robust student survey completed by over 20,000 prospective and current students representing 178 nationalities.

At educations.com, we are constantly looking for ways to tap into the international student market. As innovators in the industry, we believe in providing new and interesting data, free of charge, to institutions of higher education to provide international student recruitment and marketing teams with the information they need to target the right audience and get the best return on investment.

China remains the world’s largest source of international students, with over half a million academics leaving the country to study abroad. So it’s not surprising that many higher education institutions have started targeting their marketing towards this geographic market. Here are our top tips for recruiting students from China to study abroad at your university.