The Bachelors of Fine Art in Fashion Merchandising provides a foundation in fashion merchandising and fashion management. It includes major functions necessary to run a successful operation that plans, manages, and sells fashion products. Through hands-on Fashion Merchandising classes in buying, planning, product management, and retail management, students will develop the skills and knowledge required for a successful career in today’s global retail operations.

The Masters of Arts in Fashion Merchandising program provides students with the professional skill set necessary for success in today’s fashion merchandising and management environment. Graduates will have the focus and strategic capabilities necessary to run a successful operation including planning, managing, and selling fashion products.

The Masters of Fine Art in Fashion Merchandising and Management program provides the in-depth knowledge and specialized skill set required for today’s fashion merchandising and management environment. Graduates will be capable of performing the major functions necessary to run a successful operation including planning, managing, and selling fashion products.

The European Merchandising and Commercial Management bachelor allows you to obtain the RNCP title of “Marketing and Sales Manager” issued by the CDE FEDE France. This RNCP level 6 title (equivalent to Bac +3) is recognized by the State and companies. It can be supported by continuing professional training systems such as the CPF or AIF. In addition to your RNCP title, you will also receive the diploma of the European Bachelor in Merchandising and Commercial Management. This Bac +3 level diploma awards 60 ECTS credits.

This course teaches you about essential but non-obvious facets of the retail industry, including marketing, merchandising and distribution. We show you techniques to rack up impressive sales in a retail environment, from savvy pricing that increases foot traffic to effective in-store marketing. Whether you run your own small business or work for a large company, this course in retail management can boost your sales skills and career.

Digital marketing is central for a company's global strategy that needs to transform the way to approach markets and clients. The digital environment offers new and powerful channels for communicating with potential customers and companies require a well-structured digital marketing plan to understand and predict consumers' behaviors. The Master in Web Marketing, Branding, and Merchandising is a comprehensive online program that provides a broad overview of the digital marketing landscape and of the use of digital technologies to analyze complex data, study the market and establish effective relationships with customers through branding and online marketing policies. After a theoretical part students will be involved in various practical activities and tasks that allow them to understand how to use digital content and marketing strategies according to the objectives of the company.

At Berkeley College, you’ll learn to succeed in the fashion business from those who already have. You’ll benefit from a faculty with extensive professional experience, as well as close proximity to one of the world’s great fashion districts. Our Fashion Merchandising and Management degree programs focus on the business side of the fashion industry, training you in all aspects of the complete fashion global supply chain—current technologies, consumer behavior, product development, merchandising, retail distribution, marketing, and sales.

At Berkeley College, you’ll learn to succeed in the fashion business from those who already have. You’ll benefit from a faculty with extensive professional experience, as well as close proximity to one of the world’s great fashion districts. Our Fashion Merchandising and Management degree programs focus on the business side of the fashion industry, training you in all aspects of the complete fashion global supply chain—current technologies, consumer behavior, product development, merchandising, retail distribution, marketing, and sales.

The Berkeley College Fashion program can prepare you to be a fashion mogul.

This program is where design meets business. Every season, fashion designers show their latest creations, some of which eventually make it from runways to store racks all over the world. It’s the job of the merchandise manager to choose the best of these designs, mixing and matching colors, sizes, and silhouettes to provide the customers what they want at a price they’re willing to pay.