The Fashion Marketing BFA includes both creative and analytical aspects of the fashion industry. It provides insights on global customers and marketplace, marketing and business trends in fashion industry. Students will learn various marketing and promotion techniques to develop, manage and promote brands, products and fashion businesses through a range of hands on projects that address dynamic fashion industry and understanding of consumer.

The Fashion Marketing M.A. program offers future fashion marketers and managers a firm foundation to gain strategic consumer and market insights and knowledge on the fast-changing fashion industry and to identify emerging trends in the fashion business, marketing, technology, and consumer in a global context. Through hands-on projects and courses that emphasize research and analysis, students will learn both a strong foundation in theory and creative and analytical skills to develop real-world applications to discover global trends and digitally connected consumers.

Earn your Online Master in Sustainable Fashion Management and prepare to lead in Fashion Management with a deep commitment to Sustainability. This flexible program from SUMAS integrates Fashion Business, Fashion Marketing, and responsible innovation, empowering professionals to shape a more ethical and forward-thinking global fashion industry—from anywhere in the world.

Earn your MBA in Sustainable Fashion Management and gain the leadership skills to shape the future of Fashion Management with a focus on sustainability. Offered on campus at SUMAS, this program combines Fashion Business, Fashion Marketing, and sustainability principles to prepare professionals for strategic roles in a fast-changing industry. Explore ethical production, brand innovation, and sustainable supply chain management in a global fashion context.

The Master in Fashion and Luxury Branding and Marketing provides the digital skills and the management expertise to succeed in this dynamic industry. The program explores the key aspects of international fashion and luxury management, marketing, and branding by examing the impact of digital marketing and communication strategies and the new retail and media channels.

Earn your Online MBA in Sustainable Fashion Management and gain the expertise to lead in Fashion Management with a focus on sustainability and innovation. This flexible program from SUMAS blends Fashion Business, Fashion Marketing, and Sustainability to equip professionals with the tools to drive ethical change in the global fashion industry—on your schedule, from anywhere in the world.

The fashion and luxury industry is a sector in constant expansion. The industry is estimated to grow between 7% and 9% per year. Notably, Spain, along with the United Kingdom, is perceived to be one of the best destinations for luxury shopping. Numerous companies in the sector are changing their communication strategy to promote and sell their products globally and online. That means that to excel in this industry, you need to master these skills. The report “The State of Fashion 2019” emphasizes the need to renew the outdated business models of the fashion and luxury sector and strategically improve how promotion, communication, buying, retail, and sales models work. This fully online Master's in Management and Marketing of Fashion and Luxury will offer advanced knowledge and skills in the field of management, marketing, customer relations, and communication. Join our Master to enrich your understanding of the fashion and luxury industry while being supported in a diverse and challenging environment. Stand out from your colleagues by learning the most in-demand skills and make yourself more employable.

Evaluate the opportunities for ethical choices and circular economy principles in fashion and propose innovative solutions in an ever-rejuvenating industry. The Masters in Sustainable Fashion Management provides in-depth knowledge about the core issues and challenges of sustainable fashion, and integrates responsible leadership applied to the fashion sector.

The Bachelors of Fine Art in Fashion Merchandising provides a foundation in fashion merchandising and fashion management. It includes major functions necessary to run a successful operation that plans, manages, and sells fashion products. Through hands-on Fashion Merchandising classes in buying, planning, product management, and retail management, students will develop the skills and knowledge required for a successful career in today’s global retail operations.

This immersive program equips you with cutting-edge strategies to build and grow fashion and luxury brands in the digital era. From social media marketing and influencer strategy to e-commerce and the metaverse, you’ll learn how to leverage technology to drive engagement, boost brand awareness, and maximize performance. 

This course is created for students who wish to understand the marketing strategy of luxury brands and want to master tools and strategies in the dynamic and unique luxury sector. This course aims at providing students with current know-how and practical insights into the real issues faced by luxury brand managers.

A Diploma of Fashion Marketing and Enterprise introduces students to commercial fashion enterprise management, providing theoretical and technical skills for a career in fashion marketing, operations or retail. Upon successful completion, you have the opportunity to further your studies by completing our Bachelor of Fashion Marketing and Enterprise.

Our unique online Master’s course in International Fashion Marketing builds on the established strengths of our long-standing, internationally recognised qualifications in fashion and textiles. It combines academic excellence with the development skills that are essential for a career in the global fashion industry and will enable you to work and study simultaneously.

A Bachelor of Fashion Marketing and Enterprise prepares students to be next-generation leaders in the fashion industry. Co-developed with industry, this degree provides the theoretical and practical skills required for a variety of fashion roles, including enterprise management, product management, marketing, production, merchandising and distribution.

The MPS in Fashion Marketing provides you with hands-on experience as well as theoretical knowledge. In this unique, immersive program you’ll learn how to predict trends, build and maintain a brand, and keep customers engaged.