What is Advertising Law?

Advertising law is the law that regulates advertising, marketing, and public relations. It is a subset of mass-communications law. Advertising law includes rules about spam mail, consumer privacy, product liability in advertising claims, truthfulness in advertisements, and commercial speech.

What are the benefits of studying Advertising Law as a law student?

Advertising law has been recognized as a specialized area of law necessary for lawyers who do not want to limit themselves to just one aspect of commercial law. Advertising law touches upon most areas of private and business life, including advertising agencies, marketing practices, consumer/customer relations, and business transactions.

How to study Advertising Law as a law student?

Advertising law can be studied as a stand-alone course, as part of the curriculum of other courses (e.g., business administration), or as a minor subject through other faculties and departments at universities. Some universities offer advertising law as an undergraduate course, while others only offer it to students that have completed their first degree in law and wish to study a further degree in advertising law.

How can an Advertising Law degree be used in a law career?

Advertising law is relevant to lawyers who want to have a broad range of knowledge so they can advise clients on a diverse array of legal issues. With a strong grounding in advertising law, a lawyer becomes someone competent in all areas of commercial law, including advertising contracts and other business transactions. Advertising law may also be relevant to students pursuing careers in marketing and mass communication.