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2 Commerce Degree Programs in Italy
University of Parma
Master in Trade and Consumer Marketing
- Parma, Italy
Master degree
Full time, Part time
2 years
On-Campus, Blended
Italian
The Master’s Degree course in Trade and Consumer Marketing was founded in 2005. It was the first Master in Marketing in Italy and was designed to provide specific training for the development of marketing strategies and commercial policies of manufacturing, retail, and service companies. It stems from the 50-year-old research activity of the Marketing Area at the University of Parma, a well-known “research school” in the field of retail, distribution and channel management.
University of Bologna
Bachelor in Management and Economics
- Forli, Italy
Bachelor's degree
Full time
3 years
On-Campus
English
The course is a multidisciplinary project aimed at developing a solid preparation in the economic and managerial field with an international perspective. It provides solid statistical-mathematical, legal, economic, and managerial bases necessary to act as managers and professionals of companies operating in global markets.
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Learn more about Commerce degree programs in Italy
Commerce degree programs in Italy provide a rich blend of theoretical knowledge and practical application, preparing you for a wide range of career opportunities. This field is particularly exciting as Italy's vibrant economy and diverse industries contribute to a dynamic learning environment.
Through courses in international business, marketing, and finance, you'll gain insight into the global market and develop essential skills like crafting strategic marketing campaigns and conducting financial analysis. Students strengthen adaptability as they explore new ideas and cultural approaches within this context. Common modules also include supply chain management and digital commerce, which equip you with competencies highly valued by employers.
Italian educational approaches emphasize collaborative projects and experiential learning, encouraging teamwork and innovative thinking. Graduates often pursue careers in areas such as management consultancy, marketing, or entrepreneurship, where they apply their insights into global trade and economic trends. The skills developed in these programs prepare you for roles that demand critical thinking and problem-solving capabilities in various business environments.