This Certificate in Shipping Markets Analysis course is designed to give students a practical guide in how and what such a systematic approach could be. It is based on the course director’s experience of over 20 years analysing shipping markets from a variety of perspectives for a variety of users, and it guides students in how to analyse the market, forecast changes and write an effective report for clients.

The CIM Certificate in Professional Marketing is designed to give students a solid foundation in marketing principles and practices. It covers key topics such as market research, consumer behavior, br...

Provides the practical skills and knowledge to devise and implement tactical marketing activities and campaigns. You will gain relevant and contemporary marketing knowledge that will help you build your credibility in your professional marketing role.

Marketing is vitally important to all businesses providing the insight to develop and deliver new products and services to meet ever-changing customer needs. It is the process of researching, developing, promoting and distributing, products or services through effective channels to engage with a range of target audiences. Occupations in marketing span most industries and sectors and the roles can sit within a specific company/agency that provides marketing deliverables and advice to external clients, or within an internal marketing team, delivering marketing activities to drive that business.

This 12-month program will teach you the essence of branding and identity design. First, you will learn the basics of graphic design, color theory, typography, composition, and layout design, and participate in the studio classes. After that, you will move to the advanced courses 25 in total, including Branding, storytelling, copywriting, advertising, poster design, marketing, and many more. Upon completion, you will acquire strong identity and branding design capabilities, and you will be able to create logos, banners, and posters. Design marketing materials and much more.

Gives you the basic skills and knowledge required to understand marketing’s role in the organisation and to perform professionally.

The Customer Service Skills course is a training course for customer support and services employees to help them develop an effective and efficient mechanism of solving customer’s issues. The course is focused on the skills needed to provide customer support, the right attitude, case handling techniques, and stress management.

The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention.

The Sales and Customer Relationship Management course is a training course for sales and servicing representatives to help them prepare their sales targets, understand customer profiling and market segmentation and to improve their success in closing a sale. The course is focused on the skills needed to achieve these objectives in addition to focusing on the Customer Service relationship for organic growth opportunities.

This qualification enables learners to develop existing skills and gain knowledge of key areas for efficient customer service, such as communicating with customers and handling customer information.

This accredited qualification provides learners with the essential knowledge of carrying out daily and more complex administrative tasks such as managing information, planning meetings and delivering presentations.