London is the capital of UK, the most populous region and where royal family lives. It has the largest concentration of higher education in Europe with 412 thousand students at 43 universities.

Strategic marketing is an advertising tool that companies use to help them reach their target audience in a way that is original and appealing to customers. Students in the field typically learn how to help create customer loyalty and brand attachment while also increasing demand.

The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom and Britain, is a sovereign state located off the northwestern coast of continental Europe. The two most famous (and oldest) universities are Oxford and Cambridge (often referred to as Oxbridge by many Britons). England also has several other world-class institutions, including several in London (notably Imperial College, the London School of Economics, University College London and King's College London, all are part of London University).

Academic institutions around the world offer a BSc or Bachelor of Science. This popular undergraduate degree is helpful in preparing students for the workplace or for advanced degree programs. The average BSc takes three to five years to complete.