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2 Media Management BSc Degree Programs
Middle Tennessee State University
BS in Media Management
- Murfreesboro, USA
BSc
Full time
4 years
On-Campus
English
Media Management majors study how to lead, supervise, and motivate employees in the media industry. Program professors are skilled teachers whose backgrounds include academic and professional achievement at the highest levels. The curriculum covers marketing, sales, distribution, programming, and management for the media industry. Students learn about the inner workings of media companies such as radio, television, and digital media.
SUNY Fredonia
Bachelor of Science in Media Management
- Fredonia, USA
BSc
On-Campus
English
Fredonia’s Media Management program prepares you to manage various aspects of the visual and performing arts. Our well-rounded syllabi includes instruction in business and financial management, marketing and fundraising, law and ethics, media sales, programming, research and survey methods, and event promotion and management. The program prepares you for work in traditional and emerging media industries or with related firms, or for a career in broadcast and media management.
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Learn more about Media Management BSc degree programs
A Media Management degree at the Bachelor's level delves into the intersection of media, business, and technology, preparing students for the fast-paced media landscape. You'll learn to navigate digital platforms, production processes, and communication strategies that are essential in today's media-driven world.
Through courses in media economics, content creation, and digital strategy, you'll craft strategic marketing campaigns and manage media projects effectively. Students explore audience analysis, brand communication, and media law, building a strong foundation for diverse career paths. As they engage with various aspects of media management, students strengthen adaptability as they explore new ideas.
Graduates typically pursue roles like media planner, production manager, or marketing coordinator, as they capitalize on transferable skills valued across industries. This degree blends theoretical knowledge with practical experience, allowing you to engage directly with real-world media challenges. Overall, a Bachelor’s in Media Management equips students with critical competencies for a variety of rewarding careers in the media sector.