Listed as the largest city in the state of Texas and fourth largest countrywide in terms of population, Houston city is renowned for its massive and unique skyline that defines it. Besides the fact that over 2 million people reside here, the city has four state universities within its boundaries. This does not include the larger number of private higher learning institutions.

Strategic marketing is an advertising tool that companies use to help them reach their target audience in a way that is original and appealing to customers. Students in the field typically learn how to help create customer loyalty and brand attachment while also increasing demand.

The USA is home to some of the world's top universities. Students can expect a diverse, innovative, and engaging student experience. The country emphasizes accessibility and quality independent research, allowing students to push the limits of their field should they want to.

American English is extremely dominant in the USA, so classes will likely be in English, with a few exceptions. This means that many schools will ask for proof of English proficiency through the TOEFL iBT test before admitting international students.

Additionally, American landscapes and environments allow students to study where they can feel comfortable. From crowded urban centers to tropical areas, the USA has it all!

A BBA, or Bachelor of Business Administration, is an academic designation bestowed upon students who successfully complete about four years of full-time coursework in a business and commerce-related program. BBAs are known to enhance career opportunities.