52 Marketing BBA Degree Programs in USA

Marketing is an ideal field of study if you want an action-oriented, challenging, and in-demand career where you will be solving business problems using analysis and creativity. As a JMU marketing major, you’ll be concerned with building long-term relationships and co-creating value with customers, clients, partners, and society at large. Your studies will focus on the traditional sales and digital marketing skills needed to be prepared for lots of different types of marketing. Factual and conceptual knowledge, problem solving, and communication are paired with experiential learning and the use of information technology. The result is developing expertise valued in a variety of business settings and industries.

The Marketing major (BSBA) at Nichols College is designed for students who are interested in generating creative marketing solutions and effectively communicating these solutions to key stakeholders. Each course helps develop the skills necessary for professionals to execute strategic communication plans, with a consistent approach that reflects a brand’s values, product positioning, and company mission across a variety of channels.

If you want to use your creative and analytical skills in order to seek and satisfy the needs of consumers, then the marketing major is for you. With the advent of the information explosion, newer analytical and tech approaches, marketing is experiencing an exciting revolution that we will help prepare you for. As a marketing major, you'll learn how to understand and apply marketing principles in order to make business decisions on products/services, promotion, logistics, and pricing, all while remaining focused on the consumer's wants and needs.

This innovative program is designed for you to get ahead of the pack, so you can go out and make an impact in the career you’re meant for. With a BBA in Digital Marketing, you can develop increasingly vital online marketing strategy and information technology skills.

The program combines a strong foundation in marketing principles with a focus on the sports industry, preparing students for careers where marketing strategies meet athletic and entertainment experien...

The program combines a solid foundation in marketing principles with a focus on digital tools and strategies. Students learn how to develop effective marketing campaigns by understanding consumer beha...

The program in Marketing with a focus on Global Marketing Management is designed to prepare students for careers in the fast-changing world of international business. Students gain a strong understand...

The program offers a comprehensive curriculum designed to prepare students for careers in marketing, advertising, and communications. It covers core business principles while focusing on strategic mar...

Students are provided with substantial learning experiences in order to establish a career in marketing. Learning will take place inside and outside the classroom, and also includes a required internship. The student will learn to apply current marketing theory and practice, develop effective communication skills, conduct market analysis, and use appropriate technology.

Our Sport Marketing & Content Creation major (BSBA) prepares students like you to develop brand assets to drive consumer demand in the fast-paced world of sports. Our program partners with local and national sport organizations like Protein Powerball, Harvard University, and the Connecticut Sun to give you real-world experience developing marketing content and social media plans.

Our Digital and Social Media Marketing degree prepares you for an exciting career on the cutting edge of modern advertising and communications. 77% of small businesses report that they use social media for sales, marketing, and public relations. You’ll get hands-on experience creating content, posting, and using ads to reach new audiences and engage with prospective customers.

The Bachelor's in Marketing (BBA) program prepares students to excel in the dynamic field of marketing by providing a comprehensive understanding of core business principles and specialized marketing ...

The Marketing—BBA program offers students a comprehensive education in the fundamental principles and strategies of marketing. It emphasizes developing skills in market research, consumer behavior, pr...

The BBA in Marketing program is designed to prepare students for careers in the business world by focusing on key marketing principles and strategic thinking. The curriculum covers topics like consume...

The Marketing BBA program focuses on giving students a solid foundation in the core principles of marketing, along with practical skills they can apply in real-world situations. Students learn about m...