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1 Marketing Management BBA degree in Shawnee

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1 Marketing Management BBA degree in Shawnee

  • Oklahoma Baptist University OKBU

    Oklahoma Baptist University OKBU

    Bachelor of Business Administration in Marketing

    • Shawnee, USA

    BBA

    English

    Marketing is an integral part of the College of Business. In fact, every major of concentration and professional in the business world utilizes marketing concepts in their lives. Students studying marketing learn how companies create customer value and build strong relationships that help establish profitability. As a Marketing major you’ll not only learn the basic principles of marketing goods and services, consumer behavior, marketing research and marketing strategy, you’ll also be exposed to advertising, promotion, retail and sales management, e-marketing and even personal selling.

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Popular Marketing Studies Marketing Marketing Management degree types

Bachelors

BBA Degrees in Marketing Studies Marketing Marketing Management

A marketing management program is great for those who want to learn about how marketing activities and resources are managed. Students may learn how to create effective strategies customized for specific businesses and how leadership techniques can be applied to lead a team of marketing professionals.

The USA is home to some of the world's top universities. Students can expect a diverse, innovative, and engaging student experience. The country emphasizes accessibility and quality independent research, allowing students to push the limits of their field should they want to.

American English is extremely dominant in the USA, so classes will likely be in English, with a few exceptions. This means that many schools will ask for proof of English proficiency through the TOEFL iBT test before admitting international students.

Additionally, American landscapes and environments allow students to study where they can feel comfortable. From crowded urban centers to tropical areas, the USA has it all!

A BBA, or Bachelor of Business Administration, is an academic designation bestowed upon students who successfully complete about four years of full-time coursework in a business and commerce-related program. BBAs are known to enhance career opportunities.