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64 Marketing BBA Degree Programs


Promoted
Northwood University
BBA with Major in Marketing
- North Ras Al Khaimah, United Arab Emirates
BBA
Full time
8 semesters
On-Campus
English
Marketing professionals need finely honed creativity and strategic business expertise combined with an entrepreneurial drive. Our Marketing major will help you develop the skills and knowledge you need to succeed. Starting from day one, you’ll study everything from sales, advertising, and marketing to consumer behavior, e-commerce, and trend analysis.


Promoted
UeCampus
BBA in Marketing - Online
- Online
BBA
Full time, Part time
2 years
Distance Learning
English
Embark on an exciting journey with UeCampus's BBA in Marketing. This program is your gateway to mastering the art and science of modern marketing. Immerse yourself in the world of brand management, digital marketing, consumer behavior, and market research. Our curriculum is meticulously designed to transform you into a marketing maven, adept at crafting impactful marketing strategies and campaigns.


Promoted
University of North Georgia - UNG
Bachelor of Business Administration in Marketing
- Dahlonega, USA
- Gainesville, USA
BBA
Full time
4 years
On-Campus
English
If you want to use your creative and analytical skills in order to seek and satisfy the needs of consumers, then the marketing major is for you. With the advent of the information explosion, newer analytical and tech approaches, marketing is experiencing an exciting revolution that we will help prepare you for. As a marketing major, you'll learn how to understand and apply marketing principles in order to make business decisions on products/services, promotion, logistics, and pricing, all while remaining focused on the consumer's wants and needs.


City University of Hong Kong
BBA Marketing
- Tat Chee Avenue, Hong Kong
BBA
Full time
4 years
On-Campus
English
CityUHK BBA Marketing stands out from other BBA and Marketing programmes by providing a pioneering approach “i-Marketing + Global Marketing & Marketing Analytics”. CityUHK BBA Marketing consists of two main streams: Global Marketing and Marketing Analysis


The Hang Seng University of Hong Kong (HSUHK)
BBA (Hons) in Marketing
- Hang Shin Link, Hong Kong
BBA
Full time
4 years
On-Campus
English
The BBA-MKT Programme aims to provide students with professional marketing training, foundational business knowledge, and liberal arts education. Not only does it equip students for personal growth and professional development, but it also enables them to undertake further studies in marketing or any business-related discipline. Graduates are expected to exhibit a high level of professionalism and integrity, and to excel in corporate or entrepreneurial careers.
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Pace University
Marketing, Sports Marketing, BBA
- New York, USA
BBA
Full time
4 years
On-Campus
English
The program combines a strong foundation in marketing principles with a focus on the sports industry, preparing students for careers where marketing strategies meet athletic and entertainment experien...


Pace University
Marketing, Global Marketing Management, BBA
- New York, USA
BBA
Full time
4 years
On-Campus
English
The program in Marketing with a focus on Global Marketing Management is designed to prepare students for careers in the fast-changing world of international business. Students gain a strong understand...


University of West Alabama Online
Bachelor of Business Administration: Marketing
- Livingston, USA
BBA
Full time, Part time
3 years
Distance Learning
English
Our BBA in Marketing delivers the career-ready skills and expert knowledge required for today's marketing world. Through courses taught by industry-experienced faculty and the choice of emphasis in comprehensive marketing, event marketing, professional sales or sport marketing, you'll explore consumer behavior and develop innovative marketing techniques that can be immediately applied in the workplace. Graduate ready to be a leader in branding, sales, advertising and more.


Hong Kong Baptist University (HKBU) - School of Business
Bachelor of Business Administration (Hons) in Marketing
- Kowloon Tong, Hong Kong
BBA
Full time
4 years
On-Campus
English
The BBA - Marketing Concentration nurtures you to become competitive and ethical business leaders in the global marketplace.


Kasetsart University
BBA International Program in Marketing
- Chatuchak, Thailand
BBA
Full time
3 years
On-Campus
English
Design thinking skills and knowledge management in the global business and marketing environments. 3.5 years in Thai plus a consummate experience semester abroad as an exchange student. Contemporary innovative marketing and business knowledge. International experience exposure throughout the years.


Pace University
Marketing, Advertising and Integrated Marketing Communications, BBA
- New York, USA
BBA
Full time
4 years
On-Campus
English
The program offers a comprehensive curriculum designed to prepare students for careers in marketing, advertising, and communications. It covers core business principles while focusing on strategic mar...


James Madison University
B.B.A. in Marketing
- Harrisonburg, USA
BBA
Full time
4 years
On-Campus
English
Marketing is an ideal field of study if you want an action-oriented, challenging, and in-demand career where you will be solving business problems using analysis and creativity. As a JMU marketing major, you’ll be concerned with building long-term relationships and co-creating value with customers, clients, partners, and society at large. Your studies will focus on the traditional sales and digital marketing skills needed to be prepared for lots of different types of marketing. Factual and conceptual knowledge, problem solving, and communication are paired with experiential learning and the use of information technology. The result is developing expertise valued in a variety of business settings and industries.


American International College
Fast-track counseling
BSBA in Marketing
- Springfield, USA
BBA
Full time, Part time
4 years
On-Campus, Blended
English
Fast-track counseling
Students are provided with substantial learning experiences in order to establish a career in marketing. Learning will take place inside and outside the classroom, and also includes a required internship. The student will learn to apply current marketing theory and practice, develop effective communication skills, conduct market analysis, and use appropriate technology.


Canadian University Dubai
Bachelor of Business Administration in Marketing
- Dubai, United Arab Emirates
BBA
Full time
4 years
On-Campus
English
Marketing is an essential function for every successful business. The key to marketing is to understand customers’ value expectations and develop a marketing plan that will exceed those expectations, at the right time, at the right place and at the right price.


Nichols College
Fast-track counseling
BSBA in Marketing
- Dudley, USA
BBA
Full time
4 years
On-Campus
English
Fast-track counseling
The Marketing major (BSBA) at Nichols College is designed for students who are interested in generating creative marketing solutions and effectively communicating these solutions to key stakeholders. Each course helps develop the skills necessary for professionals to execute strategic communication plans, with a consistent approach that reflects a brand’s values, product positioning, and company mission across a variety of channels.
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Learn more about Marketing BBA degree programs
You'll explore the dynamic world of marketing through a Bachelor of Business Administration (BBA) degree. This program blends creativity with analytical skills, preparing you for various roles in a fast-paced environment.
In a BBA marketing program, students engage in courses like consumer behavior, digital marketing, and brand management. You'll develop critical skills, such as crafting strategic marketing campaigns and analyzing market trends. These competencies are essential for understanding how to connect with target audiences effectively. Students build confidence as they engage with new perspectives, allowing them to approach marketing challenges with creativity and insight.
Studying marketing at the BBA level emphasizes practical experience and teamwork. You'll often participate in group projects, apply theoretical knowledge in real-world scenarios, and gain hands-on experience through internships or industry partnerships. Graduates leave with the skills needed for careers in marketing management, brand strategy, and market research, equipped to excel in this competitive field.