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97 Digital Marketing and E-Commerce Bachelor's Degree Programs
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Geneva Business School - Madrid
Bachelor of International Management (with a specialization in Digital Marketing)
- Madrid, Spain
Bachelor's degree
Full time
3 years
On-Campus
English
Geneva Business School's Bachelor of International Management with a specialization in Digital Marketing provides students with profound knowledge of new and diverse strategies, emerging technologies, innovative progressive marketing tools and effective communication skills necessary to effectively market business through digital media networks, providing a comprehensive view of digital environment: e-commerce, social media, digital analytics, and more.


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Geneva Business School - Barcelona
Master of International Management (with a specialization in Digital Marketing)
- Barcelona, Spain
Bachelor's degree
The Master of International Management with a specialization in Digital Marketing is designed for students who want to understand marketing in today’s digital landscape while learning from the innovators who have shaped the industry. The program equips students with the essential tools, techniques, and strategies needed to become effective leaders in the field.


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Algebra Bernays University
Bachelor in Digital Marketing
- Zagreb, Croatia
Bachelor's degree
Full time
4 years
On-Campus
English, Croatian
Digital Marketing is one of the fastest growing and most sought-after fields in modern economy and it plays a vital role when it comes to company-client networking. In a world where digital platforms dominate communication, the need for modern tool and trend experts is on a continuous rise. Digital marketing opens doors to dynamic and creative careers that combine analytical skills, innovative thinking and strategic planning.


Clermont School of Business
Bachelor in Digital Marketing and E-Commerce Management
- Clermont-Ferrand, France
Bachelor's degree
Full time
3 years
On-Campus
French
The Bachelor's degree in Digital Marketing & E-Commerce Management at Clermont School of Business is a state-recognized, three-year program (equivalent to a French Bac+3) that confers the equivalent of a Bachelor's degree. Accessible after high school graduation, this program provides training in the fundamentals and expertise of digital marketing and e-commerce, with a strong international and professional focus. Upon completion of the program, graduates can enter the job market or pursue further studies in a Master's program or a Grande École program.


Clermont School of Business
Bachelor in Digital Marketing and E-Commerce Management - 3rd year entry
- Clermont-Ferrand, France
Bachelor's degree
Full time
1 year
On-Campus
English
The Bachelor in Digital Marketing & E-Commerce Management at Clermont School of Business is a three-year Bachelor’s degree (Bac+3) officially awarded by the French Ministry of Higher Education and Research (MESR). Delivered by a triple-accredited business school (AACSB, AMBA, EFMD Bachelor), the programme is open to students after high school. With a strong international and professional focus from year one, it equips students with essential digital marketing and e-commerce skills, hands-on experience, and recognised certifications. Graduates can either enter the workforce or continue their studies at Master’s level.
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Universidad Loyola
Degree in Advertising and Digital Marketing
- Córdoba, Spain
- Seville, Spain
Bachelor's degree
Full time
4 years
On-Campus
Spanish
The Degree in Advertising and Digital Marketing at Universidad Loyola prepares you to become a professional with the knowledge and skills necessary to define the advertising and marketing strategies of any company or institution.


Mykolas Romeris University
Bachelor in Communication and Digital Marketing
- Vilnius, Lithuania
Bachelor's degree
Full time
3 years
On-Campus
English
How does social media influence our everyday lives? What impact does digital advertising have on online and in-store sales? How to choose an audience and provide them with engaging and creative content? All these questions and more are introduced, discussed, and answered while studying for your undergraduate degree in Communication and Digital Marketing.


Universidad Loyola
Double Degree in Bilingual Business Administration + Advertising and Digital Marketing
- Córdoba, Spain
- Seville, Spain
Bachelor's degree
Full time
4 years
On-Campus
Spanish
The Double Degree in Bilingual Business Administration and Advertising and Digital Marketing will allow you to simultaneously study the two higher degrees, allowing you to enhance your qualities as an entrepreneur, an expert in advertising and digital marketing, and build an international profile.


Algonquin College of Applied Arts and Technology
Bachelor of Digital Marketing Communication (Honours) (Co-op)
- Ottawa, Canada
Bachelor's degree
Full time
4 years
On-Campus
English
The four-year Bachelor of Digital Marketing Communication (Honours) degree provides a foundation in digital storytelling and digital technology to craft messages for target audiences and create communications plans. Students gain theoretical and practical knowledge in media channel selection, digital storytelling, marketing communications research, digital analytics and global communications. The program includes projects with real clients and paid co-op work terms.


UIE | Universidad Intercontinental de la Empresa
Bachelor in Digital Business Administration
- A Coruña, Spain
- Vigo, Spain
Bachelor's degree
Full time
4 years
On-Campus
English, Spanish
The Degree in Digital Business Administration combines Business Management, Digital Marketing, Electronic Commerce and Information Technology (ICTs).


Harbour Space UTCC
Bachelor in Digital Marketing
- Din Daeng, Thailand
Bachelor's degree
Full time
3 years
On-Campus
English
Introduction The BSc programme in Digital Marketing is designed to give students the skills they need to successfully position a product or service in today's over-saturated sea of communications.


Geneva Business School - Barcelona
Bachelor of International Management (with a specialization in Digital Marketing)
- Barcelona, Spain
Bachelor's degree
The Bachelor of International Management specializing in Digital Marketing equips students with in-depth knowledge of modern and diverse strategies, innovative marketing tools, and strong communication skills. Graduates are prepared to quickly enter this rapidly growing industry and effectively promote businesses through digital platforms.


Geneva Business School
Bachelor of International Management (with a specialization in Digital Marketing)
- Geneva, Switzerland
- Barcelona, Spain
- + 1 more
Bachelor's degree
Full time
3 years
On-Campus
English
The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive marketing tools, and effective communication.


University Carlos III of Madrid
Bachelor's Degree in Management of Information and Digital Contents (Spanish)
- Getafe, Spain
Bachelor's degree
Full time
4 years
On-Campus
Spanish
The Degree in Information Management and Digital Content aims to train professionals specialized in detecting the information needs of companies and institutions and seeking solutions that contribute to the digital transformation process. They will be able to design information services and products and digital content, as well as manage social networks and virtual communities that, in turn, collaborate in maintaining corporate reputation.


Universidad CEU Cardenal Herrera
Degree in Marketing
- Valencia, Spain
Bachelor's degree
Full time
4 years
On-Campus
Spanish
We are obsessed that the student jumps into the working world in the best conditions. Therefore, our curriculum is connected with the employability of the future: internationalization, innovation and creativity in the management and strategic direction of resources.
Learn more about Digital Marketing and E-Commerce Bachelor's degree programs
You'll learn to plan and run full-scale marketing campaigns across search, social, email, and paid channels, all while understanding how online stores attract, convert, and retain customers. A Bachelor's in Digital Marketing and E-Commerce gives you a grounding in both the strategic and technical sides of modern commerce.
The learning environment fosters analytical thinking and independent judgment as you work through real campaign briefs and data-driven decisions. Coursework typically covers consumer behavior, SEO and content strategy, performance analytics, conversion rate optimization, and digital advertising. You'll also study e-commerce platforms, user experience principles, and the fundamentals of supply chain logistics as they relate to online retail.
By graduation, you'll know how to interpret campaign metrics, manage budgets, and communicate results to business stakeholders. Career paths span roles such as digital marketing manager, e-commerce analyst, paid media specialist, and brand strategist across sectors from retail and fintech to media and hospitality. Many graduates also move into product marketing or start their own online ventures.