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23 Strategic Marketing Bachelors Degree Programs


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University of Minnesota – Carlson School of Management
Strategic Marketing Graduate Certificate
- Minneapolis, USA
Graduate Certificate
Full time, Part time
12 months
Distance Learning, On-Campus
English
Explore current practices in digital, social media, and traditional marketing with a graduate Strategic Marketing Certificate from Minnesota Carlson. Finish in as few as 12 months and apply credits to our Online MBA or Part-Time MBA. Study strategy development, buyer behavior, and more. Employees from our corporate partner organizations are automatically eligible for a 15% tuition discount.


Promoted
Thomas More University of Applied Sciences
Bachelor in Content Strategy & Engagement
- Mechelen, Belgium
Bachelor's degree
Full time
3 years
On-Campus
English
Content Strategy & Engagement focuses on long-term audience engagement through owned media (websites, social channels, newsletters). While Branding & Activation is more about short-term commercial campaigns and Public & Corporate Affairs builds reputation and trust with media & stakeholders, this track teaches you to plan, create and manage content ecosystems that keep communities engaged.


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Oakland University - School of Business Administration
Fast-track counseling
Graduate Certificate in Marketing
- Rochester Hills, USA
Graduate Certificate
Full time, Part time
1 year
On-Campus
English
Fast-track counseling
Gain essential expertise in designing marketing strategies to successfully position your products and brands in the marketplace with a Graduate Certificate in Marketing from Oakland University. With this graduate-level marketing knowledge, you will be equipped to develop innovative marketing plans that address complex business challenges and improve performance.


Anglo-American University
B.A. in Business Administration: Strategic Marketing
- Prague, Czech Republic
BA
Full time
3 years
On-Campus
English
The B.A. in Business Administration: Strategic Marketing is a dually accredited program. You will get both American and European BA degree for a single price. The goal of the concentration in Strategic Marketing is to teach students strategic marketing analysis and marketing planning.


Centennial College
Graduate Certificate in Advertising - Creative and Digital Strategy
- Toronto, Canada
Graduate Certificate
Full time
1 year
On-Campus
English
The Advertising - Creative and Digital Strategy program addresses the high demand for creators in the digital field of advertising and marketing, which is growing faster than all other areas in the advertising industry. This Advertising graduate certificate program is facilitated by the Story Arts Centre in Toronto and blends Centennial College's experience in digital media with its strengths in business and marketing. The program will focus on helping you create engaging digital experiences built on a solid creative strategy. You'll become immersed in the digital field and learn how to develop breakthrough creative advertising campaigns.
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APM College Of Business & Communication
Bachelor of Business (Marketing)
- Fortitude Valley, Australia
Bachelor's degree
On-Campus
English
A Bachelor of Business in Marketing provides graduates with the skills to engage and influence customers, develop brand loyalty programs and execute strategic campaigns.


LeTourneau University
BACHELOR OF BUSINESS ADMINISTRATION: MARKETING
- Longview, USA
BA
On-Campus
English
The marketing concept is all about the needs and wants of consumers and how to develop appropriate goods or services through research, development, and design. Our marketing students develop skills necessary for strategic planning, research, utilization of current technology, and a global perspective. But we take it a step further with internship opportunities that provide the ultimate experience to prepare students for their careers.


Umm Al-Qura University
Bachelor of Marketing
- Mecca, Saudi Arabia
Bachelor's degree
English, Arabic
The Department of Marketing provides specialized educational curricula that qualify the students to get jobs in a professional work field, besides getting the grades of the postgraduate studies based on a strong base of essential skills to succeed in a highly-competitive global economic environment.

Eastern Nazarene College
Bachelor of Marketing
- Quincy, USA
Bachelor's degree
English
Marketing professionals have never been in greater demand than today. If you enjoy learning about new strategies and technologies to reach consumers and make them loyal customers, marketing may be the right career path for you.

Newman University
Bachelor Business Administration - Marketing
- Wichita, USA
BBA
English
A degree in Marketing can open the door to many different career opportunities. As a marketing professional, graduates are free to pursue passions in a variety of industries and non-profit organizations. Whether you have a creative or analytical mindset, there is room for you as a marketing professional.


Arden Study Centre, Berlin
BA (Hons) Business Management (Marketing)
- Berlin, Germany
BA
Full time
3 years
On-Campus
English
The BA (Hons) Business Management (Marketing) degree will help you develop your understanding of the business world while specialising in marketing. The course will equip students with the knowledge and skills specific to marketing planning, strategy and communications that will lead them to become top professionals in marketing whilst also gaining a strong foundation of knowledge within business.


Susquehanna University
BS in Marketing
- Selinsgrove, USA
BSc
Full time
4 years
On-Campus
English
As a marketer, you’ll have the ability to measure and read the pulse of the market — so you can help deliver what customers want while meeting the goals of your organization. In our program, you’ll learn to understand your consumers and evaluate competitors, make decisions on product development and determine distribution strategies. You’ll have a solid foundation of marketing basics, including market research, market segmentation, consumer behavior, digital marketing, pricing strategies, and marketing communications.


University of Houston Downtown Marilyn Davies College of Business
Bachelor of Business Administration in Marketing
- Houston, USA
BBA
English
The marketing program at UHD is designed to allow students the freedom to develop their individual skills and talents in marketing while providing the foundation for a career in marketing.


Arden University
BA (Hons) Business Management (Marketing) (CMI)
- Online
BA
Full time, Part time
3 years
Distance Learning
English
Our BA (Hons) Business Management (Marketing) blends traditional and digital marketing with practical application, ensuring a comprehensive skill set. Beginning with foundational business management concepts, including personnel management, you progress to advanced marketing tools, strategy, innovation, and ethical considerations. Studying marketing at Arden means mastering the latest skills for professional success.


"The Pennsylvania State University Penn State Smeal College of Business"
Bachelor in - Marketing
- State College, USA
Bachelor's degree
On-Campus
English
Marketing is a broad field with the primary purpose of generating demand for an enterprise's products or services.
Popular Marketing Programs Strategic Marketing degree types
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Learn more about Strategic Marketing Bachelors degree programs
In a Strategic Marketing degree program, you'll delve into the art and science of connecting with consumers and building brand loyalty. This field combines creativity with analytical skills, preparing you to navigate the complexities of today’s global marketplace.
Through courses in consumer behavior, digital marketing, and market research, you'll learn how to craft strategic marketing campaigns that resonate with target audiences. This program fosters independence as students engage with varying perspectives across multiple platforms, enhancing their adaptability in a fast-paced environment. You'll develop specific skills like analyzing market trends and conducting competitive analysis, which are essential for making informed marketing decisions.
Graduates often pursue careers in brand management, digital marketing, or marketing analytics, where they implement strategies that drive business success. With a strong foundation in both theory and application, this Bachelor’s degree prepares you for diverse roles within an industry that continuously evolves.