Dunedin's largest industry is tertiary Education as this city owns the oldest university of New Zealand: University of Otago. Dunedin is home to many other notable institutions such as Otago Polytechnic Institute and Dunedin College of Education. Students account a large proportion of the total population of Dunedin.

Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers.

New Zealand is a country of stunning and diverse natural beauty. Kiwi are not only one of the national symbols – the others being the silver fern leaf and koru – but also the name New Zealanders usually call themselves. Overseas students will need to pay the full tuition fees and their own living costs while studying at a New Zealand institution.