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1226 Marketing Bachelors Degree Programs


Promoted
Eastern Oregon University Online
Bachelors in Marketing
- Online USA
Bachelor's degree
Full time, Part time
4 years
Distance Learning
English
The online BS/BA in Marketing degree from Eastern Oregon University combines a solid academic foundation in business with essential marketing skills necessary for the career you want. Through courses taught by industry experts, you'll explore professional communication, interactive media, interpersonal relationships and emerging technologies while preparing for success beyond graduation.


Promoted
EU Business School Barcelona
BA (Hons) in Business Management (Marketing)
- Barcelona, Spain
BA
Full time
3 years
On-Campus
English
The BA (Hons) in Business Management (Marketing) program gives students the tools and entrepreneurial mindset to excel in today’s postmodern marketing environment. Students will be introduced to the fundamentals of the field and understand how marketing functions within the different departments of real businesses and with customers.


Promoted
University of Europe for Applied Sciences
BSc Digital Media & Marketing
- Berlin, Germany
- Hamburg, Germany
BSc
Full time
6 semesters
On-Campus
English
In today's fast-paced world, digital media and marketing managers are at the forefront of shaping future trends. Technologies like blockchain, virtual reality, and artificial intelligence are transforming industries, and professionals in this field need to stay ahead of the curve. The Digital Media & Marketing BSc at the University of Europe for Applied Sciences (UE) prepares students to become visionary leaders.


Global College Malta
BA in Marketing
- Il-Kalkara, Malta
BA
Full time
36 months
On-Campus
English
The Global College Malta BA in Marketing blends management studies with a focus on marketing, digital media, and market intelligence. Gain critical, analytical, and communication skills, preparing you for diverse career paths in both public and private sectors.


Anglo-American University
B.A. in Journalism and Media Studies: Public Relations and Marketing
- Prague, Czech Republic
BA
Full time
3 years
On-Campus
English
The Bachelor of Arts in Journalism and Media Studies offers a modern and interdisciplinary education combining a standard journalism curriculum with courses in media and film studies, with a focus on marketing and public relations. Graduates receive a globally recognized degree, accredited in the US and EU, and earn it in three years instead of four.
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Schiller International University
BSc in International Marketing
- Paris, France
- Heidelberg, Germany
- + 2 more
BSc
Full time
4 years
On-Campus
English
Students in the BSc in International Marketing learn to develop global marketing strategies, brand positioning, and consumer engagement techniques. Courses cover digital marketing, market research, advertising, and e-commerce. Through real-world case studies, students analyze international consumer behavior and create effective promotional campaigns.


University of Bedfordshire
Fast-track counseling
BSc (Hons) in Marketing
- Luton, United Kingdom
BSc
Full time
3 years
On-Campus
English
Fast-track counseling
This professionally accredited degree covers the latest developments in communications, artificial intelligence, and digital and social media alongside critical marketing areas like consumer behaviour, data analysis, management, branding, innovation and popular culture. You engage with both theory and practice, making links between your studies and workplace practice through real-life marketing scenarios and real-world projects.


James Madison University
B.B.A. in Marketing
- Harrisonburg, USA
BBA
Full time
4 years
On-Campus
English
Marketing is an ideal field of study if you want an action-oriented, challenging, and in-demand career where you will be solving business problems using analysis and creativity. As a JMU marketing major, you’ll be concerned with building long-term relationships and co-creating value with customers, clients, partners, and society at large. Your studies will focus on the traditional sales and digital marketing skills needed to be prepared for lots of different types of marketing. Factual and conceptual knowledge, problem solving, and communication are paired with experiential learning and the use of information technology. The result is developing expertise valued in a variety of business settings and industries.


The Hang Seng University of Hong Kong (HSUHK)
BBA (Hons) in Marketing
- Hang Shin Link, Hong Kong
BBA
Full time
4 years
On-Campus
English
The BBA-MKT Programme aims to provide students with professional marketing training, foundational business knowledge, and liberal arts education. Not only does it equip students for personal growth and professional development, but it also enables them to undertake further studies in marketing or any business-related discipline. Graduates are expected to exhibit a high level of professionalism and integrity, and to excel in corporate or entrepreneurial careers.


City University of Hong Kong
BBA Marketing
- Tat Chee Avenue, Hong Kong
BBA
Full time
4 years
On-Campus
English
CityUHK BBA Marketing stands out from other BBA and Marketing programmes by providing a pioneering approach “i-Marketing + Global Marketing & Marketing Analytics”. CityUHK BBA Marketing consists of two main streams: Global Marketing and Marketing Analysis


CIS University Endicott International
Bachelor's Degree in Marketing Communication
- Community of Madrid, Spain
BSc
Full time
4 years
On-Campus
English
In the Bachelor of Science in Marketing Communication, classroom studies promote written and critical-thinking skills, as well as theoretical and applied knowledge necessary to function in this complex and demanding field. Coursework includes a focus on traditional and social media marketing, public relations and client development. Students are given a basic understanding of the industry and how marketing and communication impact the individual and society, both locally and globally. Students are prepared to succeed as they move into their three-week and semester-long internships.


Kauno Kolegija
Bachelor in Sales and Marketing
- Kaunas, Lithuania
Bachelor's degree
Full time
3 years
On-Campus
English
Sales and Marketing is the study programme that encourages students to actively engage in the learning process by combining creativity with analytical thinking and by fostering close collaboration with lecturers from the very beginning of their studies. In order to consolidate and deepen their knowledge.


Escola Universitaria Formatic Barcelona
Higher Education Cycle in Marketing and Advertising
- Barcelona, Spain
Bachelor's degree
Full time
2 years
On-Campus
Spanish
The general competency of this degree consists of defining and monitoring marketing policies based on commercial studies, as well as promoting and advertising products and/or services in appropriate media and communication platforms, preparing the necessary promotional materials.


Independent College
Bachelor of Arts (Hons) in Business Studies
- Dublin, Ireland
BA
Full time
3 years
On-Campus
English
The BA (Hons) Business Studies programme provides each student with comprehensive knowledge and understanding of modern business studies subjects and establishes a firm foundation for the development of a career in the business profession. The programme is structured in a way that provides each student with the opportunity to study for either a general or a specialist Honours degree in Business Studies. The programme offers students the choice of four options for the completion of their Honours Degree. These pathway study options are Bachelor of Arts (Honours) Business Studies – ( without specialism ); Bachelor of Arts (Honours) Business Studies – (with Accounting and Finance specialism); Bachelor of Arts (Honours) Business Studies – (with Marketing specialism); Bachelor of Arts (Honours) Business Studies – (with Management – Human Resource Management specialism).


Pace University
Marketing, Sports Marketing, BBA
- New York, USA
BBA
Full time
4 years
On-Campus
English
The program combines a strong foundation in marketing principles with a focus on the sports industry, preparing students for careers where marketing strategies meet athletic and entertainment experien...


Pace University
Marketing, Digital Marketing, BBA
- New York, USA
BBA
Full time
4 years
On-Campus
English
The program combines a solid foundation in marketing principles with a focus on digital tools and strategies. Students learn how to develop effective marketing campaigns by understanding consumer beha...


The University of North Carolina at Charlotte
Bachelor in Marketing
- Charlotte, USA
Bachelor's degree
Full time
120 hours
On-Campus
English
The study of marketing provides students with an opportunity to prepare for various careers including marketing management, product and brand management, sales, advertising and promotions management, digital and social media marketing, retailing, business-to-business marketing and global marketing.


Fontys University of Applied Sciences
Bachelor in Marketing Management - Digital Business Concepts
- Tilburg, Netherlands
BSc
Full time
4 years
On-Campus
English
We train you to become a modern, forward-looking marketing specialist. This program will teach you how to design digital concepts and market them. During your studies, our network can connect you with companies that develop digital experiences and help customers with their online ambitions and challenges.
Popular Marketing Programs degree types
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- Luxembourg
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- Martinique (Fr.)
- Morocco
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- Reunion (Fr.)
- Romania
- Saudi Arabia
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Learn more about Marketing Bachelors degree programs
Marketing degree programs at the Bachelor's level focus on understanding consumer behavior, brand management, and strategic communication, making this field an exciting choice for creative thinkers and problem solvers. You'll engage with various facets of marketing, from market research to digital advertising, equipping you with practical knowledge to thrive in today's competitive environment.
Many learners start by exploring core concepts like consumer psychology, branding strategies, and data analytics. Through courses in marketing management and integrated marketing communications, you'll learn to craft strategic marketing campaigns that resonate with diverse audiences. The environment fosters independence as you collaborate with peers on real-world projects and case studies.
As you delve into specialized areas like social media marketing and digital content creation, you'll build valuable skills in creating effective marketing strategies. Employers look for graduates who can analyze market trends, craft compelling narratives, and utilize data-driven insights to inform decisions. With strong analytical abilities and creative prowess, graduates can follow various career paths, such as marketing coordinator, brand strategist, or market analyst.