8 Digital Marketing Bachelors Degree Programs in Canada

Marketing – Digital Engagement Strategy is a business graduate certificate program that will provide you with the digital marketing skills required in today’s business world. You'll learn to analyze trends in technology, derive insights from data, design content management strategies, and execute plans across paid, owned, and earned media.

Honours Bachelor of Commerce (Digital Marketing). The intersection of technology and personalized experiences is the cornerstone of the Honours Bachelor of Commerce (Digital Marketing) program. This four-year degree assembles two closely related industry realities: access to data, which offers opportunities for marketers to reach new audiences, and innovation in software and platforms, which has fostered personalized, direct communication with customers.

The Advertising - Creative and Digital Strategy program addresses the high demand for creators in the digital field of advertising and marketing, which is growing faster than all other areas in the advertising industry.

The Advertising - Creative and Digital Strategy program addresses the high demand for creators in the digital field of advertising and marketing, which is growing faster than all other areas in the advertising industry. This Advertising graduate certificate program is facilitated by the Story Arts Centre in Toronto and blends Centennial College's experience in digital media with its strengths in business and marketing. The program will focus on helping you create engaging digital experiences built on a solid creative strategy. You'll become immersed in the digital field and learn how to develop breakthrough creative advertising campaigns.

Fanshawe’s four-year Honours Commerce (Digital Marketing) degree program will provide you knowledge of the core fundamentals of business including business strategy, management, human resources, accounting and leadership. You’ll also receive cutting-edge training with specialized digital marketing courses, including brand management and media integration, analytics, strategic website management and search engine marketing.

The four-year Bachelor of Digital Marketing Communication (Honours) degree provides students with a foundation in digital storytelling and digital technology, allowing them to effectively craft a message for a target audience and create a communications plan to disseminate this message. Students gain theoretical and practical knowledge regarding media channel selection, digital storytelling, marketing communications research, digital analytics, and global communications.

The program aims to train professionals to work in the new reality of the communications world and master the various aspects of integrated communications, such as advertising, sponsorships, public relations, direct marketing, etc.

The program equips you with the skills necessary to effectively communicate ideas and convey messages in the media-rich corporate world of today. You gain knowledge and abilities in social media production and management, communications, video and audio production, photography, and web design by utilising a blend of hands-on and theory-based learning approaches.