52 Luxury and Fashion Management BA Degree Programs

SCAD’s fashion marketing and management program prepares students for dynamic careers in brand building, merchandising, and retail strategy. With guidance from industry mentors, students gain expertise in product development, sustainable supply chains, visual communication, and digital marketing, shaping the future of global fashion.

Study a Bachelor of Arts in Fashion Design. This Fashion Design B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany.

The Bachelor of Arts in Fashion Marketing and Communication at IED Milano trains professionals ready to develop marketing and communication strategies that combine design, culture, and digital languages.

The BBA in Fashion & Luxury Business in Barcelona is ideal for students who want to be involved in business, management, and the fashion and luxury goods sector.

The BA in Fashion Design and Sustainable Fashion Management is a three-year (6 semesters) full-time programme taught in English. You’ll learn how to design clothes, footwear and accessories, use virtual tools and 3D printing, and take part in social-ecosystems shaping the future of eco-fashion.

Our Fashion Business Management with Professional Experience BA is designed to create future leaders in the fashion, business and retail industries. In our course, you will explore the roles and interrelationships between buying, merchandising, supply chain and marketing.

The Bachelor of Business Administration and Digital Innovation in Fashion and Luxury offers students a global prospective on the numerous core business concepts in the digital economy and concentrates on digital fashion communication, branding, marketing, event management, and distribution. The Bachelor incorporates modern methodologies, case studies, situational analysis, simulation games, and practical projects into the core curriculum through a pragmatic approach, readying students to meet today’s real-life challenges head-on.

You'll develop a broad understanding of business management through focused projects in fashion marketing practice that allow you to explore the areas of the industry you're most interested in. You'll also learn about the global environment that supports a range of fashion marketing and management careers.

Fashion and design may feed on creativity and passion, but they also require product knowledge and an understanding of economic processes. The AMD study program in Fashion Design Management (B.A.) combines extensive product know-how with the basic principles of business.

The new course in Fashion Marketing and Promotion has been designed to cater for creative, passionate and motivated students who want to pursue a creative degree within the fashion industry and develop a solid understanding of business in our digital era.

Coming soon: From September 2021, our new English-language study program in Fashion & Design Management (B.A.)* will be available at AMD Berlin. As a student, you’ll gain in-depth knowledge about the fashion market and its mechanisms, and learn to successfully market products through different sales channels. The study program will qualify you for management positions in the fashion, lifestyle, and consumer goods industries.

Fashion Branding and Promotion is a new programme for 2021, a combination of fashion communication, fashion marketing, branding and management. Students develops skills to establish careers in the areas of branding, promotion and advertising, styling and marketing. The programme offers a combination of courses that enable strong design and analytical skills specifically tailored for the demands of the fashion industry:

A unique program, taught in English, at one of the best Fashion and Design schools in the world to give aspiring digital professionals the resources they need to create value and make a difference in brand management, marketing and communication.

The fashion industry is rapidly evolving: technological developments, global influences and shifts in consumer behaviour mean that there has never been a more exciting time to study Fashion Business. You will study fashion business models and strategies, marketing, buying, data analytics, with digital transformation, sustainability and responsible business practice being overarching principles.

Study a Bachelor of Arts in Fashion Management. This Management B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany.

Upon successful completion of the study program students receive an international private BIM - Bachelor in International Management - Fashion Management degree awarded by the school's headquarters in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned.

Our Fashion Marketing and Retailing programme confidently prepares students for a career within the marketing and retailing industry. Students acquire creative, critical and transferable skills for marketing and retailing, which are fashion-focused yet broad. Students are taught the fundamentals of fashion marketing and retailing and the fashion business. We cover the primary needs of the client and the working brief, the focal point of the product and its appeal to customers/consumers, along with key skills such as merchandising, buying, logistics, promotion, advertising and trends analysis to support the product. Extensive links and collaborations with our industrial partners help students to gain a ‘live’ learning experience. Applicants should have a keen desire and aptitude in art and design areas.